to research in Facebook.
b) The low level games like farmville is the principle internet activity of the target audience.
c) Facebook ads are low cost. Easy to execute with multiple tailored ads.
I'm not trying to recruit gamers, it's just worked on this occasion because it fitted the audience. Next time it could be crosswords, films, food, music, gardening. Whatever is likely to interest my target candidates and attract them to a fanpage. Some of them will then apply…
eral people were sitting at their desks reading a novel or a comic book and they did it throughout the day.
How long does anybody think it would be before the announcement was made that those who wanted to read a book or work the crossword puzzle in the paper should do so on their own time. Personal phone time abuse has been an office problem since Alexander Graham Bell why is reading or talking on the net some sort of exception.
Yes, I have done it myself. Check in on RBC get hooked in to a conversation, look up and I have wasted an hour of productive time. The only difference is I know it just cost me money. Would I pay somebody a salary to blow productive time on the net? nope, I would put them on commission and see how long it took them to figure out the cost of social media or reading a book.…
ool until they have learned how to use the phone and place a few candidates. It is in fact too easy to think that one is doing something productive by tapping away all day long.
Paul, i guess i need to start emailing you the "word for the day" each morning so you can blow coffee out your nose and convince your troops that you are as nuts as i am.
I am so glad that social media did not exist when i was training baby recruiters. I would have fired them all by noon of the second day just like i did if they spent too much time on the phone talking to their friends, boyfriends, mothers or hairdresser. I am the type who will cut the crossword puzzle out of the morning newspaper to send a message to the troops. But...if a recruiter is making placements and or generating job orders and good candidates, i leave them the hell alone and get out of their way. They have figured something out that's working.…
nature. Not that you can control anything; but damage control becomes second nature. At the very least you learn how to predict and deal with the usual trouble spots.
The other thing I like most about our business is the freedom. You can work seamlessly from just about any location you choose with the exception of a U2 concert or a football game. Anywhere you can jack in and get cell phone reception you are in business. And that is so cool.
I envision a future in recruiting where I can take full advantage of the freedom, technology advances, continuous learning opportunities and enjoyment of representing great companies and world class talent. I can visualize a life style where I travel and work from different locations around the world. I think it would be great fun to blog about recruiting from Mexico for instance.
One thing is certain, if you are a recruiter, you are keeping your mind active and pushing the edge of the analysis envelope every day. That to me is more fun than working the crossword puzzle. I can’t think of a better way to earn and learn.…
affing Industry exists.
SUBSIDIZING FAILURE & CRONYISM
Thank This Man for Destroying the American Auto Industry: Meet Ron Gettlefinger - UAW President. Yesterday the UAW refused to compromise on Bail-out negotiations to agree by the end of next year to wage cuts to bring their pay into line with Japanese car makers. The UAW refused to do so before its current contract with the automakers expires in 2011.
As Senator Mitch McConnell stated yesterday: "This bailout doesn’t fix Detroit’s problem," he wrote, “It subsidizes it.”
First it was Government forcing a quota system which influenced lending institutions to lend easy money to high risk groups to avoid being accused of red-lining communities. Then the Federal government removed the separation between commercial and private loans and created a securities market off of home mortgages that inevitably got bundled into junk debt. Then we had Senate/House Finance and Banking committee chairmen who avoided their regulatory oversight and defended Fannie Mae and Freddie Mac and through their "Everything is Fine" press releases influenced stock holders to maintain their investments that would catapult them into portfolio ruin. Freddie Mac and Fannie Mae, then the banking system gets bailed out on the logic that they are a public utility system upon which the economy depends ... the handouts start, one after another, ... with little easing of the credit markets to show for the first 700 billion dollars. Now each and every industry argues before a Congressional committee why it deserves a bail out. All the while Capital firms freeze up, start ups wane, and Silicon Valley lays off thousands or freezes reqs to force attrition.
At the end of the day, it means thousands of recruiters being laid off. Recruiters become the perceived luxury item in a world gone mad when all the while government intervention throws good money after bad policy. But there are reasons and they should be understood. At no time have so many special interests collaborated to create the perfect storm and under government fiat to proceed with such ill advised policy. Today, we focus on how the powerful United Auto Workers (UAW) collaborated with its political allies to undermine one of the last great industries of American manufacturing. This is a story about what happens when government and its policies attempt to guarantee outcomes. Unfortunately, it isn't a fairy tale.
My public vote for the Big 3 to go into Chapter 11 to release themselves of UAW contracts otherwise we throw good money after bad if one of the primary causes doesn't get resolved.
** UAW Job Bank: Organized Slackers
** UAW Feels The Heat And Suspends Job Bank And Delays Trust Payments
** Job Banks - Protecting the people, not the jobs
** Congress targets UAW Job Bank as U.S. Car Makers fight for Loans
** Detroit Automakers, UAW To Spar Over Jobs Bank During Talks
** Will you shed a tear for UAW Job Bank employees when the loose their no show Jobs?
Ford's Most Advanced Assembly Pant Operates in Rural Brazil
TRIVIA TIDBIT: Did you know Toyota and GM sold roughly equal number of cars last year and GM went billions into debt while Toyota had a record year? ("GM versus Toyota: Someone is Doing Something Wrong")
STRUCTURAL & IRRATIONAL RED INK: UAW & The Job Bank
"We cannot continue to pay $65 an hour for someone to cut the grass and remain competitive.
Miller meant, literally, "cutting the grass."
WAYNE -- Ken Pool is making good money. On weekdays, he shows up at 7 a.m. at Ford Motor Co.'s Michigan Truck Plant in Wayne, signs in, and then starts working -- on a crossword puzzle. Pool hates the monotony, but the pay is good: more than $31 an hour, plus benefits.
"We just go in and play crossword puzzles, watch videos that someone brings in or read the newspaper," he says. "Otherwise, I've just sat."
Pool is one of more than 12,000 American autoworkers who, instead of installing windshields or bending sheet metal, spend their days counting the hours in a jobs bank set up by Detroit automakers and Delphi Corp. as part of an extraordinary job security agreement with the United Auto Workers union.
The jobs bank programs were the price the industry paid in the 1980s to win UAW support for controversial efforts to boost productivity through increased automation and more flexible manufacturing.
As part of its restructuring under bankruptcy, Delphi is actively pressing the union to give up the program.
With Wall Street wondering how automakers can afford to pay thousands of workers to do nothing as their market share withers, the union is likely to hear a similar message from the Big Three when their contracts with the UAW expire in 2007 -- if not sooner.
"It's an albatross around their necks," said Steven Szakaly, an economist with the Center for Automotive Research in Ann Arbor. "It's a huge number of workers doing nothing. That has a very large effect on their future earnings outlook."
General Motors Corp. has roughly 5,000 workers in its jobs bank. Delphi has about 4,000 in its version of the same program. Some 2,100 workers are in DaimlerChrysler AG's Chrysler Group's job security program. Ford had 1,275 in its jobs bank as of Sept. 25. The pending closure of Ford's assembly plant in Loraine, Ohio, could add significantly to that total. Those numbers could swell in coming years as GM and Ford prepare to close more plants.
Detroit automakers declined to discuss the programs in detail or say exactly how much they are spending, but the four-year labor contracts they signed with the UAW in 2003 established contribution caps that give a good idea of the size of the expense.
According to those documents, GM agreed to contribute up to $2.1 billion over four years. DaimlerChrysler set aside $451 million for its program, along with another $50 million for salaried employees covered under the contract. Ford, which also maintained responsibility for Visteon Corp.'s UAW employees, agreed to contribute $944 million.
Delphi pledged to contribute $630 million. In August, however, Delphi Chairman and Chief Executive Officer Robert S. "Steve" Miller said the company spent more than $100 million on its jobs bank program in the second quarter alone.
"Can we keep losing $400 million a year paying for workers in the jobs bank and $400 million a year on operations? No, we cannot deal with that indefinitely," Miller said in a recent interview with The Detroit News. "We can't wait until 2007."
The jobs bank was established during 1984 labor contract talks between the UAW and the Big Three. The union, still reeling from the loss of 500,000 jobs during the recession of the late 1970s and early 1980s, was determined to protect those who were left. Detroit automakers were eager to win union support to boost productivity through increased automation and more production flexibility.
The result was a plan to guarantee pay and benefits for union members whose jobs fell victim to technological progress or plant restructurings. In most cases, workers end up in the jobs bank only after they have exhausted their government unemployment benefits, which are also supplemented by the companies through a related program. Workers go directly into the program and the benefits can last until they are eligible to retire or return to the factory floor.
By making it so expensive to keep paying idled workers, the UAW thought Detroit automakers would avoid layoffs. By discouraging layoffs, the union thought it could prevent outsourcing.
That strategy has worked but at the expense of the domestic auto industry's long-term viability.
American automakers have produced cars and trucks even when there is little market demand for them, forcing manufacturers to offer big rebates and discounts.
"Sometimes they just push product on us," said Bill Holden Jr., general manager of Holden Dodge Inc. in Dover, Del., who said this does not go over well with the dealers. "But they've got these contracts with the union."
In Detroit's battle against Asian and European competitors that are unencumbered by such labor costs, the job banks have become a major competitive disadvantage.
Breaking the banks
Analysts say the jobs bank could be a bigger issue than health care in the 2007 contract negotiations, particularly at Ford. It has a younger work force than GM, meaning any workers Ford sends to the bench are likely to stay there for a while.
"Ford is under pressure from investors to cut costs," said Roland Zullo, a research scientist at the University of Michigan's Institute of Labor and Industrial Relations. "At the same time, the unions are going to be under pressure to protect jobs."
But does the jobs bank make any sense in a climate of shrinking profits and declining market share?
While some might envy their life of leisure, workers like Cisco, 56, feel humiliated by the program.
"I felt like I was useless -- like I was put out to pasture," he said.
Most say they have no interest in retiring -- or spending the rest of their careers doing crossword puzzles.
Classes are available, the workers said. They have been invited to take courses on bicycle repair, home wiring and poker. Silk-flower arranging is also available. READ MORE ABOUT HOW THE UAW & AUTO INDUSTRY ARE MAKING TAX PAYERS PAY THE BILL
rousands of miles to make about one third as much money as a good recruiter makes,
Maybe i love it because I can work at all hours of the day or night with complete flexibility to work when i'm on and walk away from it for a while when it's one of those days that talking to one more person would require hard drugs or a partial lobotomy.
It could be because i love finding things. St Anthony the patron saint of lost things and missing people is my partron Saint. When somebody asks me if i work with other recruiters i always say, "Oh yes, Anthony and i work very closely." "He can find anything or anybody and inspires me all the time about where to find those impossible candidates.". I have never had to introduce Anthony to anybody yet. I sure hope no client insists that i bring him to a meeting and i have to cough up that he is my imaginary friend. I was always the kid at the Easter Egg hunt who found the most eggs and or the golden egg that was the hardest to find. Remeber that one, it had a five or a ten in it. I learned early that if you can find things that nobody else can find it pays off.
Then there is that fixer thingy. Ah yes, mention to me that there is a problem and before anybody clarifies whether they want my help fixing it or they are just blowing off steam , i am already off on a "fix". What could be more fun than getting paid to fix a problem on both sides of an equation, not only get paid for it but be told that one had done a great job... By both parties. It doesn't get any better than that. I love that heroine stuff.
I love logic and negotiation and making things happen. Some people call that sales or manipulation to me that's recruiting. Analyzing people, companies, jobs and making the match that seems like magic when it happens. There is no higher high for me. It's mission accomplished and i get to do another one day after day. I love it because each person and each client and each job are different. It's better than a new crossword puzzle every morning and a lot more appreciated than an audit.
All of us love things that we do well. I found out when i stumbled into recruiting that i'm good at it.. Reading people and figuring out what makes them tick intrigues me and has since the first interview i ever did. I have the ability to get a total stranger to tell me their life story, hopes, dreams and problems. When you know those things you know which doors to open ...or not. I have the ability to get a client to trust me with the long term goals, immediate needs and the secrets i can't even tell a candidate. When you know those things one can make those placements who are still there 30 years later. Looking back on successful efforts that have lasted decades. What's not to love about being a part of that. And they call you every time they need someone. Over the long haul that is winning over and over.
Being a recruiter is fun for me. When what we do is fun it's not work. I even think the disasters and the crazies are fun. What other profession has the constant ups , downs and round and round that we have in recruiting. Never boring, some times insane but never boring.
How would you like to have a job where you could work as much or as little as you want, it's inside, you get to sit down, you get to solve problems, fix things, go on Easter Egg hunts, make things happen, help build companies, get people good jobs and promotions, know the inside scoop, do something different everyday and have the opportunity to make more money than a lot of docs, lawyers, enginers and even the President of the United States? Sounds like a fantasy, doesn't it.
Nope, that's my job, i'm an independent, generalist recruiter. Don't you wish you had a job like mine? You do! Well sit down over here and tell me a little bit about yourself, you might make a great recruiter....and you'll love it.