While every recruiter has their own take on the “recipe for success” when it comes to recruiting passive candidates, the basic ingredients remain the same:

• clever email subject line
• personalization
• concise, informative content
• persistent follow-ups
• identifying common connections
• building value and highlighting benefits

All of the above are great…

Why focus on passive candidate recruiting?

According to the LinkedIn Global Talent Trends 2015 report, 75% of the global workforce is considered to be “passive talent” (defined as a person who is not actively in the job market) 15% are reaching out to their personal networks, 45% are open to talking with a recruiter, while only 15% are completely satisfied with their…