Laura Purt's Blog (53)

Could your Recruitment Strategy be Damaging your Consumer Brand?

“We all know the power of negative word of mouth on image and reputation and what may have started out as an opportunity to communicate a strong employer brand may actually end up damaging it.”

Brett Minchington, …

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Added by Laura Purt on December 3, 2012 at 9:42am — No Comments

Are You Embracing Recruitment's Black Hole?

Do you ask candidates for feedback on your recruitment process? Not just the successful ones but the unsuccessful as well?If you do, how in-depth do you go and how do you use the data to positively impact future recruitment? And if you don’t, you’re missing out...

Many people talk about how to manage recruitment’s black hole, understand it or even outwit it but what about…

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Added by Laura Purt on November 26, 2012 at 9:30am — No Comments

The Game Changers of Recruitment Technology

‘Recruitment will always remain a high-touch people business but what these products show us is that the right technology, applied at the right time, can make us even better at what we do, whether it’s working faster, smarter or in completely new ways.’…

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Added by Laura Purt on October 29, 2012 at 8:01am — No Comments

The Employer Brand - Your biggest candidate draw...

On the hunt...

You know the sector you wish to work for, the skills you can offer and what drives you to succeed, but what influences your decision to apply? Whether you’re looking for a temporary role to cover a short period in-between…

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Added by Laura Purt on October 19, 2012 at 5:59am — No Comments

The Online Candidate Experience: Your first impression counts...

How do you communicate with your candidates? Do you know where they first heard of you, what spurred them to apply for the role or what their first impression was? In the vast communications landscape a candidate’s first sighting could have come from an array of sources. They, themselves, probably couldn’t tell you where their first influencer came from. Because of this companies must ensure they’re on top of their…

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Added by Laura Purt on September 25, 2012 at 6:00am — No Comments

The Candidate Experience: Are Companies Listening? [Infographic]

As a recruiter, understanding your candidate experience is essential. As a company it is vital. Not only will a bad candidate experience make you lose out on the top talent in your field, it will also affect your sales, brand and performance as a whole.

One Mystery Applicant survey found that a mere 19% of candidates surveyed were more likely to buy from or use the services of the…

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Added by Laura Purt on September 6, 2012 at 8:00am — 6 Comments

From a Graduate's Perspective: What defines a great candidate experience?

A recent Mystery Applicant study gathered a small group of Bath Spa graduates, from the past two years, to try and gain an insight into how graduates are experiencing the current job market; what, for them, defines a great…

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Added by Laura Purt on September 3, 2012 at 10:56am — No Comments

Companies get creative: Three ways to use social media to attract top talent

Due to a global skills shortage, 65% of organisations have experienced problems resourcing in the past year. There has never been a better time for companies to get creative with recruitment and as organisations increasingly invest in social media to build their online communities, what is being done to stand out in this vast and ever-changing social landscape?…

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Added by Laura Purt on August 28, 2012 at 8:30am — No Comments

Series round-up: What are candidates saying about you?

Over the last few months Mystery Applicant has sponsored a series of seminars on the importance of measuring the candidate experience. The seminar ‘What are candidates saying about you?’ provided an ideal opportunity for senior HR professionals to network in a supplier-free environment as they learnt about, discussed and debated recruitment innovations around…

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Added by Laura Purt on August 28, 2012 at 7:30am — No Comments

Candidate Experience - Why embracing your unsuccessful candidates could improve company performance...

Consider these two extracts from emails sent to ‘Clear Channel Communications’ Chief Talent Scout, Morgan Hoogvelt

 “…I’ve been doing this for a while and I’ve never worked with anyone in an HR capacity who took the time to inform, support and strategize with a candidate the way that you guys did with me. It’s obvious that you all care about the candidate as much…

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Added by Laura Purt on August 28, 2012 at 7:23am — No Comments

HR Technology - Embracing the present and the future

Human Resources Oxford Dictionary definition plural nounthe personnel of a business or organisation, regarded as a significant asset in terms of skills and abilities

There is no doubting the essential role of HR within any business, large or small, however in this ever-changing digital age the increasing importance of technology within HR cannot be underestimated either. At every touch point in the recruitment and…

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Added by Laura Purt on August 28, 2012 at 7:19am — No Comments

SW Recruitment Society Event - The importance of a great candidate experience

As the first event held by the newly established South West and South Wales Recruitment Society, it was an undeniable success. Entering a room filled with lively chatter, curiosity took hold. It was easy to see why this event was so popular.

Sponsored by TMP UK and Penna and hosted by David Thompson the Chair of the South West and…

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Added by Laura Purt on August 28, 2012 at 7:16am — No Comments

The Unemployable Graduate: Who can help?

Having held the position of the unemployed yet determined (and increasingly frantic) job-hunting graduate not so long ago, I can appreciate the predicament that is currently facing the UK’s new and, indeed not-so-new, graduates.  A predicament that is encompassed by a mixture of continual rejection, thoughtless companies that fail to acknowledge your painstakingly thought-out application and, the ever so occasional, ecstatic jumping up and down as you’re invited to an…

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Added by Laura Purt on August 28, 2012 at 7:10am — No Comments

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