Chris Brablc's Blog – May 2011 Archive (12)

5 Best Recruitment Marketing Articles of the Week: Memorial Day Weekend Edition

Here is our weekly feature in which we share the top articles we enjoyed from the past week about recruitment marketing, social recruiting and anything else in the recruiting space. This week we’ll be talking about living databases, recruiting passive candidates, testing the right skills, the perfect talent storm and taco bell’s key for success.

 

Here are the articles our that interested us this week (in no particular…

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Added by Chris Brablc on May 31, 2011 at 11:09am — No Comments

Measure then Replace (not the other way around!)

Remember the old phrase “out with the old, in with the new.”  Many organizations live and die by this phrase, always looking for that new initiative that will drive performance even farther.

 

For recruiting, you are seeing a lot of this as well. There are so many new and innovative recruiting tools out there that recruiting departments are looking at and implementing into their recruitment marketing strategies.  And rightfully so.

 

Companies are looking to…

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Added by Chris Brablc on May 26, 2011 at 11:47am — No Comments

5 ways to engage with Passive Candidates in your Talent Network

For every recruitment marketing campaign you run, you need to have ways for candidates to add themselves to your Talent Network.  Whether it’s dual purpose job ads, opt-in forms on your Career Site or your company’s social recruiting profiles, you need a way for candidates to interact with your employer brand and more importantly, ways for your company to engage with passive candidates who are not ready to…

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Added by Chris Brablc on May 24, 2011 at 12:07pm — No Comments

5 Best Recruitment Marketing Articles of the Week 5.14.11 to 5.20.11

Here is our weekly feature in which we share the top articles we enjoyed from the past week about recruitment marketing, social recruiting and anything else in the recruiting space. This week we’ll be talking about Google’s company culture, guaranteeing a job, the changing role of a recruiter, efficiency vs. effectiveness and training managers.

 

Here are the articles our that interested us this week (in no particular…

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Added by Chris Brablc on May 23, 2011 at 11:29am — No Comments

What should you expect from your ATS for Talent Acquisition?

This week was ERE’s #RecruitingInnovation Summit and I was able to live stream Amy Wilson’s great presentation “Shiny & Useful: Recruiting Technologies You Should Know About”!

 

During the presentation, there was a lot of grumbling about Applicant Tracking Systems (ATS) and their lack of functionality when it comes to Talent Acquisition (mostly criticized for…

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Added by Chris Brablc on May 19, 2011 at 1:38pm — No Comments

Where are your best hires coming from?

Let's be honest...the main goal for any recruitment marketing campaign is to make a hire.  In order to make sure you are making the best hires and most of your recruiting budget, you need to find out what recruiting channels are bring in your best candidates and ultimately hires.

 

The key to figuring out your best candidates and hires is collecting your own internal recruitment metrics to measure how well recruiting channels are performing for your…

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Added by Chris Brablc on May 17, 2011 at 10:30am — No Comments

5 Best Recruitment Marketing Articles of the Week 5.7.11 to 5.13.11

Here is our weekly feature in which we share the top articles we enjoyed from the past week about recruitment marketing, social recruiting and anything else in the recruiting space. This week we’ll be talking about great job ads, reasons why your metrics are ineffective, how to find the right company culture, social media best practices, increased hiring of management positions and how sitting can be dangerous.

 

Here are…

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Added by Chris Brablc on May 13, 2011 at 11:18am — No Comments

3 ways to improve conversion in your recruitment marketing funnel!

When taking a look at your recruitment marketing funnel, you’ll notice 3-4 distinct points in the process where a candidate needs to ask themselves a question: “Do I continue on or do I drop off?”  It is these points that we call candidate conversion points.

 

Candidate conversion points are the stages in your recruitment marketing funnel where you either convert candidates to the next stage in the funnel or lose them.  Every recruitment marketing…

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Added by Chris Brablc on May 12, 2011 at 1:32pm — No Comments

Make your Employer Branding accessible!

Let’s start with a question: if you create Employer Branding initiatives but no candidate can find them, do they really exist?

 

Of course, they exist!  However, the real question is if they are useful.  And that is the case where you say they aren’t.  So what can you do to make these Employer Branding initiatives useful in your recruitment marketing strategy?  There are a few…

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Added by Chris Brablc on May 10, 2011 at 3:08pm — No Comments

5 Best Recruitment Marketing Articles of the Week 4.30.11 to 5.6.10

Here is our weekly feature in which we share the top articles we enjoyed from the past week about recruitment marketing, social recruiting, recruiting metrics and anything else in the recruiting space. This week we’ll be talking about knowing your recruiting competitors, who to recruit first, recruiting and social media, recent HRTech acquisitions and…

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Added by Chris Brablc on May 6, 2011 at 12:08pm — No Comments

3 ways to utilize your Talent Network to get more qualified applicants!

On this blog, we talk a lot about building your Talent Network and we go over all the ways that you can start building it today.  But the question that comes up most when we're talking to recruiting professionals is how do you leverage your Talent Network once you've built it?

 

Your Talent Network is a group of recruiting contacts that you collect through both active and passive sourcing efforts and store in a database,…

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Added by Chris Brablc on May 5, 2011 at 8:56am — No Comments

Put your recruiting on auto-pilot...or at least some of it!

Recruiting is a time intensive process and anyone that says otherwise obviously has not done the job.  But even so, every recruiting initiative doesn’t have to be time intensive or hands on.  There are a few initiatives where you can use tools and services that can save you time so you can spend it on more important initiatives that cannot be put on auto-pilot.  There may be an upfront cost in time to set these initiatives and tools up, however, once you have them going they should provide a…

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Added by Chris Brablc on May 3, 2011 at 3:25pm — No Comments

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