Chris Brablc's Blog – August 2012 Archive (13)

5 Best Recruitment Marketing Articles of the Week 8.25.12 to 8.31.12

Here is our weekly feature in which we share the top articles we enjoyed from the past week about recruitment marketing, social recruiting and anything else in the recruiting space. In this article, we’ll be talking about social recruiting metrics, beginning your social recruiting journey, some cool LinkedIn features, careers page fails and Career Site Optimization.

 

Here are the articles that interested us this week (in…

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Added by Chris Brablc on August 31, 2012 at 12:57pm — No Comments

3 Places to start when sourcing candidates

When we talk about building a Talent Network, we speak a lot about providing a number of options and ways for candidates to opt-in to this network, whether that’s in job distribution campaigns, on the Career Site or a number of different locations.  But the second half of that equation and just as important is your recruiters / sourcers proactively sourcing candidates into your…

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Added by Chris Brablc on August 30, 2012 at 2:56pm — No Comments

When is your Wedding Season?

The last few weeks have seen me smack dab in the middle of the wedding circuit.  I’m getting to that age where a number of friends and family members are starting to get engaged and married and there is no busier time than the last summer months (July & August).

 

It’s in these months that the churches and reception venues get most of their business and the ones that are the most hotly contested with all the couples vying for the best venues and deals.  Couples that really…

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Added by Chris Brablc on August 28, 2012 at 11:54am — No Comments

5 Best Recruitment Marketing Articles of the Week 8.18.12 to 8.24.12

Here is our weekly feature in which we share the top articles we enjoyed from the past week about recruitment marketing, social recruiting and anything else in the recruiting space. In this article, we’ll be talking about the best recruiters, making someone do something, trendspotters in HR and recruiting, making recruiting fun, better LinkedIn Inmails and employer branding.

 

Here are the articles that interested us this…

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Added by Chris Brablc on August 24, 2012 at 11:10am — No Comments

What functions should your Career Site serve?

For nearly every recruiting organization, the corporate Career Siteis their recruiting hub.  It’s the one place that all the online recruitment activities point back to and where candidates ultimately end up when they are looking for and applying for employment opportunities.

 

Done are the days where the Career Site is just a static repository of your jobs.  Just…

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Added by Chris Brablc on August 23, 2012 at 1:45pm — No Comments

What does your desired candidate really want?

While the quick answer to this question probably is a “better job” (or just a job in general), what I’m really going for here is figuring out what really drives your candidate to want a position.  Sure this can be a high salary but there is also a whole other list of factors that can ultimately affect a candidate’s decision to apply from benefits to work/life balance.

While some of these factors will be consistent across disciplines, this hierarchy of wants will most likely change…

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Added by Chris Brablc on August 21, 2012 at 11:22am — No Comments

5 Best Recruitment Marketing Articles of the Week 8.11.12 to 8.17.12

Here is our weekly feature in which we share the top articles we enjoyed from the past week about recruitment marketing, social recruiting and anything else in the recruiting space. In this article, we’ll be talking about United Airlines, ideas, spending in 2013, ruling the world and implementation lessons.

 

Here are the articles our that interested us this week (in no particular order), enjoy!:

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Added by Chris Brablc on August 17, 2012 at 11:15am — No Comments

A Lesson from Mckayla Maroney in Employer Branding & Social Recruiting

If you have been watching the Olympics as I have over the past month, you have more than likely heard about McKayla Maroney’s story.  But if not, here it is in a nutshell:

 

After winning a team gold with the US women’s gymnastics team, it was her time to shine in the individual events and her specialty, the vault (for which she was the world champion and overwhelming favorite.)  She had the greatest difficulty (and pressure) of all the competitors and with one mis-step she…

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Added by Chris Brablc on August 16, 2012 at 10:38am — No Comments

What are the goals for your recruitment messaging?

Within a given recruitment marketing strategy, you will be crafting and sharing a number of recruitment messages and content that aim to provide value to your overall recruiting performance.  From your job ads, to your Career Site landing pages to your email campaigns, your organization will be interacting with candidates consistently through the messages you produce from a recruiting perspective.

 

And while job ads are the most talked about form of messaging that people talk…

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Added by Chris Brablc on August 14, 2012 at 1:01pm — No Comments

5 Best Recruitment Marketing Articles of the Week 8.4.12 to 8.10.12

Here is our weekly feature in which we share the top articles we enjoyed from the past week about recruitment marketing, social recruiting and anything else in the recruiting space. In this article, we’ll be talking about recruiters ruining LinkedIn, boomerang hires and recruitment ad tips.

 

Here are the articles our that interested us this week (in no particular order), enjoy!:

 …

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Added by Chris Brablc on August 10, 2012 at 12:00pm — No Comments

Mobile Recruiting: Sourcing Talent from your Phone

Earlier this week, I examined one of the more important topics regarding mobile recruiting, which is how to make your Career Site more mobile friendly. With the two main methods explored being the Smartphone App vs. the mSite.

 

In…

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Added by Chris Brablc on August 9, 2012 at 10:55am — No Comments

Mobile Recruiting: App or Mobile enabled Career Site?

This post was inspired by Keith McIllvaine’s blog post Recruiting on the Move.

 

With the number of smartphone owners rising by the year (by all accounts), it’s not hard to predict that mobile applications are the way that most people will interact with the web. …

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Added by Chris Brablc on August 7, 2012 at 2:48pm — No Comments

Where do jobs fit in your Social Recruiting feeds?

Yesterday, I posed the question on Twitter “What would some social media best practices that recruiting organizations should live by?” and I got a few responses.  The one I liked the best and will be the subject of this post is from Chris Cruz (@Chris_SDD):

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Added by Chris Brablc on August 2, 2012 at 10:34am — 1 Comment

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