Caitlin Purvis's Blog – November 2020 Archive (14)

Is Digital Transformation the Key to Business Survival in the New World?

After a turbulent year, enterprises are returning to the prospect of a new world following an unprecedented pandemic.

Around the country the way we interact with customers, how consumers buy, and what interests the public has rapidly changed. Successfully managing these digital transformations may be the difference between your success and failure at this stage of continuing economic uncertainty.

Of course, the investment may appear unviable, but the benefits maintain growth…

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Added by Caitlin Purvis on November 30, 2020 at 6:46am — No Comments

Highest COVID-19 Sick Day Costs For Small and Micro-Businesses

Retail and hospitality venues reopened in June and July after the first lockdown restrictions were eased. But since then, England has been in tier systems, back into a lockdown, and will be moving back into tiers from 2nd December. Businesses are still facing the possibility of workers isolating if they test positive or come into contact with a COVID-positive person. Most office employees will be able to work from home if they feel well enough, which will help mitigate the potential for sick…

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Added by Caitlin Purvis on November 27, 2020 at 11:28am — No Comments

Future Finances: The Rise and Fall of Lockdown Investments

Since the COVID-19 pandemic forced the UK nation to stay at home for most of 2020, finding ways to keep ourselves entertained was never an easy task. Other than our physical and mental health, our financial situation has also been put to the test in these difficult times.

Many people have been looking to safeguard their finances. Recent search volume data suggests that more of us have taken an interest in long-term investments during lockdown. As we continue to live through uncertain…

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Added by Caitlin Purvis on November 27, 2020 at 9:44am — No Comments

Women In STEM: Breaking into A Man’s World

With the growth in the engineering sector in the last few years, the requirement of additional workers has led to an increasingly diverse workforce especially with the inclusion of women.

The STEM (science, technology, engineering, mathematics) sector has traditionally been male dominated. There have been women pioneers such as Ada Lovelace, but they are not as widely discussed as Elon Musk or Tim Berners-Lee. More women than ever are now choosing to take a job in STEM roles with…

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Added by Caitlin Purvis on November 27, 2020 at 9:40am — No Comments

The Generous Generation: Millennials Are Most Charitable

It’s important now more than ever for us to focus on our mental health and wellbeing and how we can help ourselves as well as others. Did you know that when we do things that make us feel good, whether this is having a productive routine or spending time with our loved ones, this stimulates the reward areas in our brain, creating positive feelings? In simple terms, research has found that feel-good chemical dopamine is released when we carry out certain activities, motivating us to do it…

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Added by Caitlin Purvis on November 27, 2020 at 9:35am — No Comments

Using Social Media to Enhance Your Career Prospects

Social media has been a world-changing phenomenon. Before Facebook’s founding in 2004 there was the likes of BeboFaceparty, and MySpace. However, the last 10 years have seen a huge spike in both users of social media and reasons for using it.  

In 2019, there were …

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Added by Caitlin Purvis on November 26, 2020 at 10:08am — No Comments

Going Digital: Common Sense for Successful Businesses

Inevitably, the world will change once we have emerged from lockdown. With a heightened sense of hygiene and further concerns about workplace safety, employers will need to look closely at ways to reduce contact and move towards what is being touted as the Low…

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Added by Caitlin Purvis on November 26, 2020 at 9:46am — No Comments

How to Make Your Business More Eco-Friendly

As we continue to work towards the government’s net zero emissions by 2050 commitment, businesses are naturally becoming increasingly aware of the need to be more eco-friendly. Other strategies, such as the Clean Growth Strategy, which aims to promote economic growth at the same time as decreasing emissions, mean that the focus on having a positive effect on the environment is now…

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Added by Caitlin Purvis on November 26, 2020 at 8:49am — No Comments

Reimagining The Future Of Work

COVID-19 has brought with it enormous changes to our lives. It has taken away any attempts to deliver 'business as usual'.

It shined a light on the strength of our community, as thousands have volunteered to help out, and waves of applause have rippled up and down the country in appreciation of our key workers. These are the real heroes who…

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Added by Caitlin Purvis on November 24, 2020 at 6:03am — No Comments

Why Successful People Do So Little and Why You Should Too

Ever since lockdown ensued in early March, we’ve been rather limited in the decisions we’ve been able to make in regard to what we do. Whether it’s visiting friends and family, going out for dinner and drinks, or even going to the office, our ability to move freely and do as we please has depleted—many of us have just had to stay at home.

But what if we were to tell you that the uber-successful have been doing this all along? They’ve not been stressing about where to go, who to see,…

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Added by Caitlin Purvis on November 23, 2020 at 5:22am — No Comments

Building Your Brand: Tips for Direct Mail Success

The growing number of channels in which to advertise your business online can be a tempting route to target your ideal audience. Businesses have flocked to digital media to gain traction for their brand, but they’ve dismissed an incredibly valuable and highly successful form of marketing – direct mail.

The preconceived image of direct mail as an…

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Added by Caitlin Purvis on November 20, 2020 at 5:32am — No Comments

How is the beauty industry becoming more environmentally friendly?

Following David Attenborough’s Life on Our Planet documentary on Netflix, we are once again reminded of the responsibility we have to reduce our impact on the planet. We are all becoming more aware of our impact on the planet and are calling out brands that are making meaningless environmental pledges, dubbed #TheAttenboroughEffect.



Redefining clean beauty



Firstly, we want you to make eco-friendly decisions on beauty products with all the right information. There is a… Continue

Added by Caitlin Purvis on November 10, 2020 at 6:49am — No Comments

Top 5 Creative Ways to Recognise and Reward Employees

This year has been no easy ride for businesses and the individuals within them. Since the pandemic forced a lot of us to work remotely, finding the motivation to persist with our everyday tasks has been a challenge. It is now more important than ever that employers recognise and reward their staffs' efforts to continue working through these…

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Added by Caitlin Purvis on November 6, 2020 at 5:23am — No Comments

The importance of apprenticeships cannot be underestimated

With university the obvious next step for many school leavers, attracting new talent can be competitive.  While the benefit of apprentices to e.g.  growing businesses can't be underestimated.  The ability to train your staff and integrate them into a working culture has its obvious advantages. But the reasons for creating on-the-job training courses for new talent are increasing every day. Here we look at how businesses are benefiting from apprentices, and how they can grow in the…

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Added by Caitlin Purvis on November 4, 2020 at 11:43am — No Comments

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