Also known as: “How not to write a horribly boring job advertisement”



Let’s start with defining effective. What is the goal? The primary goal of writing a job ad is to cast out your fishing line and hope you have the right bait on the hook to attract that right person sitting at home (or at their desk at their current job – not recommended) reading the help wanted ads…right? That way you can let the ad do all the work, and only the best and most qualified… Continue