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As a Professional Recruitment and University Relations Facilitator/Consultant - I often track "Recruitment Impact" impressions I capture on film at various JOB FAIRS I attend and offer companies like Sara Lee and others my take on how effective they were in the moment --how effective their recruitment booth and recruitment team were in the moment I took the photo.
Naturally, things change from moment to moment--but when I take such a photo, I try to capture the general fluidity, or lack there in--IN THE RECRUITMENT MOMENT.
From this VISUAL STATEMENT I ferret out the competitive advantages/disadvantages and offer suggestions on the GOOD, BAD AND UGLY and how they can improve their RECRUITMENT IMPACT.
In this picture of the SARA LEE Recruitment Team in action at a National Hispanic MBA Career Conference - I see 3-4 positive recruitment impact indicators for such an event; and 2-3 needs improvement indicators.
Slouch...you have a grasp of what does work.
Actually, many employers do present giveaways to include pens, mugs, candy, food & beverages.
Yes, Thomas--the aproned recruiters was definitely pushing the cooking motif for a food company...for what it was worth.
My interest is what you think more from the tactical recruitment positioning of recruiters, the look and effectiveness of the recruitment booth--and their duel purpose--which is to engage candidates at a Job Fair and hopefully find talent worthy of an interview(s) and ideally a job offer if they match the particular openings SARA LEE might have at the time.
Like I shared earlier--I see 3-4 positive recruitment impact indicators for such an event; and 2-3 needs improvement indicators.
What do you see?
You are wise beyond words. YES, you must have Job Fair scar tissue because the absolute worst thing for a recruitment team to do in the eyes of the job applicant is to be engaged in chit-chat while they stand in line waiting for their turn to impress.
The "bored, non smiling..." women is classic, "Do not approach me because I don't want to be here and my unhappy posture with folded arms and grim stare should tell you to beware!" Applicants can read this type of body language from 50 paces...and they walk on by.
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