Recruiting for Gurus, Wizards, Ninjas, Rockstars and Evangelists

Job titles can go through trends just like anything else.  We decided to take a look at the job titles using the words Guru, Wizard, Ninja, Rockstar or Evangelist in the title. In the past 90 days, there have been 600 ads that included these words in the job titles.


Hiring demand for gurus, wizards, rockstars and evangelists

Source: WANTED Analytics


Below are the 10 most commonly advertised job titles for each.


10 Most Common Job Titles that Include "Guru":

  1. Inside Sales Guru
  2. Customer Service Guru
  3. Excel Guru
  4. Microsoft Guru
  5. Data Guru
  6. Flash Guru
  7. Java Guru
  8. Administrative Guru
  9. Access Guru
  10. Marketing Guru


10 Most Common Job Titles that Include "Ninja":

  1. Cyber Ninja
  2. Senior Web Developer Lead Php Developer Web Ninja
  3. Javascript Ninja
  4. Front End Ninja
  5. Sales Ninja
  6. Ninja Sales Marketing
  7. Flash Ninja
  8. Social Media Ninja
  9. Linux Network Systems Administrator Ninja
  10. Software Developer Ninja


10 Most Common Job Titles that Include "Rockstar":

  1. Rockstar Diesel Mechanic
  2. Rockstar Developer
  3. Rockstar Android Developer
  4. Rockstar Receptionist
  5. Rockstar Recruiter
  6. Rockstar Business Partner
  7. Front End Rockstar Developer
  8. Rockstar Sales Account Executive
  9. Excellent Phonesales Rockstar
  10. Rockstar Designer


10 Most Common Job Titles that Include "Wizard":

  1. Sous Chef Expediting Wizard
  2. Excel Wizard
  3. Software Engineer Wizard
  4. Entrepreneur Internet Wizard
  5. Peoplesoft Pagelet Wizard
  6. Javascript Wizard
  7. Industrial Maintenance Wizard
  8. Flash Acctionscript Wizard
  9. GIS Wizard
  10. ADP Payroll Wizard


10 Most Common Job Titles that Include "Evangelist":

  1. Developer Evangelist
  2. Architect Evangelist
  3. Buzz Evangelist
  4. Technical Evangelist
  5. Technology Evangelist
  6. Cross Country Collaboration Evangelist
  7. Terriroty Services Evangelist
  8. XIV Channel Evangelist
  9. Cognos SAP Market Evangelist
  10. Brand Evangelist

Views: 1374

Comment by Brian K. Johnston on September 20, 2011 at 9:57am
Carolyn, Great post!  I LOVE facts vs rhetoric... The use of words is HUGE in inbound recruiting ...  Official, Guru, Expert, Wizard, Rockstar, etc.  "attraction recruiting" works.. Thanks for the data... Best, Brian-
Comment by cody voellinger on September 20, 2011 at 10:20am

next step, some stats about response rates would be very interesting.



Comment by Kirby Cole on September 22, 2011 at 2:58pm
This is awesome!!
Comment by Noel Cocca on September 24, 2011 at 10:08pm
I get crazy with this research it!


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