What's your preferred tool for managing your social media activity?

What's your preferred tool for managing Twitter and other social media accounts and activity: HootSuite, TweetDeck, Seesmic, other (and why)? I'm developing a(nother) poll. Thanks in advance!

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Most recently have been using Bullhorn, but I'm not happy with its inflexibility and the way it resets to a previous broadcast setting if I just look at the job posting. I'm thinking about going back to Hootsuite for all my job postings. 

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