This is an article I wrote a while back about selling a recruiting business. The tips in it apply to selling any business!

It’s an exhausting and trying business; mostly, you’re attempting to sell “small businesses” to people who can’t get a job. Try that on for size. People “who can’t get a job” are driven by other factors than people who can get a job. People who can’t get a job are many times older; they may have lost their jobs in economy moves that their former employers made that set them out on stoops with little to no security for the future. These people sometimes are shell-shocked and bitter, and dealing with some of them can take a special set of patience and temerity mixed in with empathy.

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