I searched the floors of our building looking for paper plates. I had heard the fourth floor had some. Our elevator is incredibly slow and being the patient soul that I am, I decided to take the stairwell to return to the second floor, given my complete intolerance of waiting. I slowly descended to find that I was not going to be able to access the second floor from the stairs.  I returned to the fourth floor hoping against hope I could re-renter there.  The doors were all locked. Locked in a stairwell. Not a good time.

I made my way to the first floor, looking up occasionally, I felt like I was in a movie or something. I decided high heels were not a good idea at that moment and if someone had been chasing me that I would be an easy target, I wasn’t getting away. Funny what our mind does to us when we encounter an unfamiliar situation. The unlocked door on the bottom floor dropped me into the parking lot on the opposite side of the building. I had to re-enter the building at the main entrance and take the, now beautiful, elevator back to the second floor. A simple up and down ride in the lift turned into debacle that still failed to produce paper plates.

Taking the easy way instead of the right way. What has happened to job postings, as of late? Classifieds are alive and well, they just come in a different format now; be wary of circling the job for which you’d like to follow up. ;-) While job postings are an active part of corporate recruiting, somehow the ideal has been lost. A job posting is an advertisement for an open position. An art form, really…, an enticement to drive a job seeker to throw their hat in the ring, to be considered for the opening.

What we see now that calls itself an advert is nothing more than a poorly written job description and a miserable attempt at enticement. Most hiring managers and/or recruiters fail miserably at writing a worthy job advert. With the multitude of free resources available, one would think that practice would make perfect. Instead, lazy recruiters simply cut and paste job descriptions and drop them in. This is supposed to draw candidates to the light, to drink from the water?

I have had the opportunity to review many job postings lately and I am, really, flabbergasted by the lack of quality and thought that goes into each posting – advertisement. It’s an advertisement, an announcement to persuade someone to call or email with interest. How do you attract top talent to your organization or for your clients? It’s not a difficult concept and yet, so many would rather take the stairwell. Show them the stairwell after they’ve had the elevator rush. That elevator gets ‘em to your door quicker and they are eager to learn more.  Not locked in, or tired, or bored.

© by rayannethorn