I ventured out to ERE and IAEWS yesterday in San Diego. And I do mean ventured. I think in my efforts to save my company money- "marketing dollars" that I tried too hard. I achieved success and in the process, achieved a horrible experience.
Yes, I am staying in a dump. I have teased, stating that I was saving my marketing dollars for advertising on RecruitingBlogs.com. It is, in a sense, true. It seems completely frivolous to pay over $200 for a bed for one night and so..., I refuse, and in the process, one might think I lose but what I truly gain is perspective.
I checked in... FAIL.
I checked in..., again.... FAIL.
Third time's a charm, right?
Thank goodness right. This time, there were clean sheets on the bed and no hash browns in the counter (like the first room they me). When you go without, then you truly appreciate the "with."
While perceived value is important, actual value is even better. What kind of experience are you giving your client? Your Hiring Manager? Do they really know you? Do they wantt to know you? Should they know you? If not, check out. The name you are giving our game isn't good enough.
We have enough "yahoos" messing up the room or leaving the place a disgrace. Don't mess it up for the rest of us. Whether you are a Hilton or a Vagabond Inn. A Target or a Sak's 5th Avenue. Ocean-Front property or the crappy apartment complex on Fifth. You get what pay for, yes. But are you giving more than what you paid.
You can't always afford the best.
You can't always get the top of the
line.
But as a service provider, do you really fulfill the promises in your "About Us" page?
Promises unfulfilled are promises broken. No matter how you slice it.
So, how are you gonna slice it?