Entrepreneur Guy Kawasaki doesn't accept failure
"Ambitious failure, magnificent failure, is a very good thing," the unconventional entrepreneur says.

While many entrepreneurs and financiers boast fancier pedigrees, Guy Kawasaki still is a head-banging bruddah from a tough blue-collar neighborhood in Honolulu. As a high school football linebacker, he slammed running backs to the turf. In hockey pickup games in Silicon Valley, he hammers opponents to the ice. And since gaining fame in the 1980s as Apple's "chief evangelist," he's earned his battle scars as a survivor in the technology realm.

"What I lack in talent, I compensate with my willingness to grind it out," says Kawasaki, flashing a huge grin. "That's the secret of my life."

ADVICE FROM KAWASAKI
"Explain your business in 30 seconds that's the average attention span of a venture capitalist. You're making an elevator pitch, not going to the top of the Sears Tower."

"For PowerPoint presentations, my famous 10-20-30 rule: Use 10 slides, for 20 minutes, using 30-point font."

"Cash flow is everything. You might be profitable on paper, but if the cash isn't coming in, you can still die."

"Don't be content to slightly improve the same curve. Real innovation occurs in creating the next curve."

"You can't let the bozos grind you down. Most of the time, seemingly smart and rich people are gonna tell you it can't be done. If you listen to them, you'll never try."
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