Kevin Colegrove
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Kevin Colegrove's Blog

College Recruiting to the Millennials

Recruiting college students for internships and entry-level jobs has evolved much like marketing has within an organization....or at least it should have.

It was not too long ago that every company had a “push” approach to marketing. Where they would collectively sit down and define their markets, build targeted lists of companies and contacts and blindly “push” out their marketing messages to the masses. One message to all was the mind-set and the marketer was in…


Posted on May 29, 2013 at 6:52pm

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