“FEAR, that deadliest of all emotions clutching at your heart…”

Night of the Living Dead – 1968 independent film.

This is how the tale of the Terror begins.

First…

Case Study: DreamJobbing for TOMS Recruitment Campaign

Once in a while you encounter something that literally stops you in your tracks. Is recruitment campaign envy a legitimate emotional condition?

For me it meant a cup of tea paused mid-air, between my desk and my lips, as…

Revealed: 1 Steal-Worthy Persuasive Writing Technique That Converts Browsers into Quality Applicants

This article was inspired by vexed frustration. I was frustrated by a recruitment marketing campaign that failed to convert decent candidates and hobbled by a laughably minuscule recruitment budget. I realised I had to help myself do better under the…

Image source: Shakespeare comparisons via Wikicommons

Here is a Shakespearean riff on the recruitment process.

The Bard: A Surprising Source of Hiring Wisdom

To those who have been mentally scarred and tortured by studying Shakespeare at some point in their school or college…