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Patrick Brown's Blog (1)
Employer-Branding Campaigns Try to Attract Most-Coveted Job Candidates
Companies have long set aside resources to develop and market consumer brands. Now, some are finding that to attract the best job candidates, they need to put similar efforts into their so-called employer brands.
http://online.wsj.com/article/SB10001424052748704810504576307210092435484.html
Added by Patrick Brown on July 5, 2011 at 12:00pm — No Comments
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