5 Recruitment Marketing Articles of the Week 8.12.11 to 8.19.11

Here is our weekly feature in which we share the top articles we enjoyed from the past week about recruitment marketing, social recruiting and anything else in the recruiting space. This week we’ll be talking about Employee Referral Programs, myths about social media, the Wow Factor, 5 mistakes made on Twitter, Failure that instructs and how to be more creative.


Here are the articles our that interested us this week (in no particular order), enjoy!:


The Complete List of Employee Referral Program Best Practices (Part... by Dr. John Sullivan (@DrJohnSullivan)

A lengthy but extremely rich article on ERP’s and what you should include in yours to make it successful.


Ten Myths about Social Networking for Business by Neal Rodriguez (@NotifyNeal)

Good Forbes article that details 10 myths on social networking, why they are wrong and how you can capitalize on them.


The Wow Factor & You Don’t Need Permission to Have Influence by Ryan Estis (@RyanEstis)

Two great articles by Ryan!  I really like his short and sweet style and he makes some great points in both articles this week.


5 Mistakes Recruiters Make on Twitter by Jennifer McClure (@CincyRecruiter) (@UnbridledTalent)

I usually don’t include the same writer two weeks in a row but Jen made that hard with this great post.  I love the examples included with the 5 mistakes she listed.


Failure Sucks but Instructs. Ask Starbucks by Jessica Merrill (@blogging4jobs)

Great article on being true to your brand and organization with a great real life example in Starbucks.


Bonus: For Business Innovation – Less Executives – More 5 Year Olds by Paul Herbert (@incentintel)

An extra one this week.  I thought this was a really interesting post on how to think about innovation and how different thought processes can lead to more creativity.


Hope you enjoy the list.  If you have any articles I should add to the list feel free to add them to the comments or send me an email at chris@smashfly.com or follow us on Twitter @smashfly.

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