Are Employers Looking for Candidates with Pinterest Experience Yet?

Pinterest is growing like crazy.  According to a recent Business Insider article, Pinterest is already up to 11 million users and is the third highest referrer on the Internet (behind Facebook and StumbleUpon).  With all of this growth, we were wondering if employers were starting to look for candidates with Pinterest experience.

We found that the hiring appears to be just beginning.  Since August 2011, there have been a total of 59 new job ads placed by employers looking for candidates with Pinterest experience and 40 of those job ads were placed only in the last 30 days.

Hiring Demand for Pinterest Experience – Last 16 Weeks

Some of the job titles looking for Pintrest experience include: Consumer Marketing Audience Development, Social Media Editor, Marketing Assistant, Art Director, Social Media Assistant, Digital Communications Specialist (Blog Editor), Social Media Strategy Intern, Social Media Associate, and Editor.

Views: 257

Comment by Maisha Cannon on March 1, 2012 at 8:25pm

Carolyn,

Very 'Pinteresting' entry, thanks for sharing this! What qualifies as "Pinterest experience," exactly? The ability to 'like' something enough to 'click' on it? (The PinIt button makes it that easy!) Too funny! I definitely need to apply for one of these titles referenced above, maybe even update my LinkedIn profile to reflect "Pinning" as a skill set.

Since Pinterest is still invite only, will non-Pinnners start a backlash and protest since they don't have equal access? Additionally, with 97% of US Pinners being women, will men instigate an insurrection against employers desiring this skill? So many questions, so little time... :-)

Well I've gotta go, I'm headed to Indeed.com, I was serious about applying, you know! I'll keep you posted! ;-)

Comment by Eric Smith on March 2, 2012 at 11:32am

Great questions, Maisha. Made me smile.

Comment by Maisha Cannon on March 2, 2012 at 2:44pm

@Eric Thanks!! :-)

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