Social Networks, like reality television, aren't going anywhere. But unlike reality television, social networks can be useful as well as fun.

In his article for ERE, Realizing the Power of Facebook, Raghav Singh discusses effective methods that companies can - and in his opinion - should use in order to attract Gen Y entry level job seekers.

Attracting job seekers to your company requires more than just creating a page on Facebook, then sitting back and hoping "they will come." They won't. They have to be invited and once they arrive, they have to have something to do - like interact with employees. Singh advocates using employees as company ambassadors to help candidates feel more engaged with your company's page. Not only would employees be allowed to blog about the company, but they would also be permitted to post job opportunities directly to the company's Facebook page. Continue reading ...


Article by, Candice Arnold and courtesy of CollegeRecruiter.com, a leading site for college students looking for internships and recent graduates seeking entry-level jobs and other career opportunities.