FIRST GLANCE RECRUITMENT IMPACT CRITIQUE - SEARS RECRUITMENT TEAM & RECRUITMENT BOOTH - THE GOOD AND THE NOT SO GOOD

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Comment by Valentino Martinez on March 21, 2011 at 2:42pm

As a Professional Recruitment and University Relations Facilitator/Consultant - I often track "Recruitment Impact" impressions I capture on film at various JOB FAIRS I attend and offer companies like SEARS and others my take on how effective they were in the moment --how effective their recruitment booth and recruitment team were in the moment I took the photo.

Naturally, things change from moment to moment--but when I take such a photo, I try to capture the general fluidity, or lack there in--IN THE RECRUITMENT MOMENT. 

From this VISUAL STATEMENT I ferret out the competitive advantages/disadvantages and offer suggestions on the GOOD, BAD AND UGLY and how they can improve their RECRUITMENT IMPACT.

In this picture of the SEARS Recruitment Team in action at a National Hispanic MBA Career Conference - I see 3- positive recruitment impact indicators for such an event; and 2-3 needs improvement indicators.

Your thoughts?

Comment by Valentino Martinez on March 21, 2011 at 2:57pm

This picture was taken just before the job fair opened and the recruitment team was assembled to begin interfacing with job fair attendees. 

 

As you can see, I captured a gregarious all-smiles recruitment team ready to engage interested job applicants who may happen by.

On the PLUS side--great smiles are infectious and inviting to job applicants.  They express an energy level and friendliness that impress and are welcoming...important dynamics for employers trying to attract qualified, high potential candidates.

On the PLUS side--there is a good diversity mix of recruiters on the Sears team attending a minority career conference. 

On the MINUS side--the booth is too small for a team of this size.  Bumping into each other and into job candidates can and does happen.

On the MINUS side--the recruitment booth message(s) is mostly hidden behind the bodies, some of them moving, for candidates waiting in line to even see what is being broadcast that may attract them to stay in line or move on.

 

What do you see?

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