How to Find the Best Content Writer for Your Team

Most often than not, to find the best content writer for your team, you often have to go through a long and complicated process. Luckily, if you know what to do, how to seek, and how to recruit, discovering talented writers won’t be a daunting process.

As Gary Cage, CEO at Assignment Masters, suggests, “Content is king, and every business is heavily dependent on it. So why should you pay so much caution when recruiting content writers? Simply because whoever you hire, he or she will be one of your company’s voices, influencing the way your business operations work and how your brand’s reputation develops.”

Indeed, a remarkable comment coming from an CEO of a company that offers content development services. Now, you’re probably eager to get into the practical stuff, so without further ado, let’s see how you can seek and find the best content writer for your team.

Look for Experience

The experience of the writer is crucial. It can tell you a lot about his/her skills, and it shows you how experienced your potential writer is in your own niche. You can find a lot of talented writers who will not be able to provide you the content you need, and that shouldn’t be surprising.

Each writer chooses his niche. You can’t expect a professional marketing writer to write good content about beauty tricks, as he will not be using his natural voice. To see how your future writer would do in your niche, ask him to prove to his skills through a sample article, or through a live interview.

Anyway, the overall experience of the candidate may be more practical than his writing experience. Maybe your writer has been a manager for some time and this means he really knows what he’s talking about.

Seek for Passion

It is obvious that the writer you are looking for must possess knowledge on the subject, but he also needs to be passionate about his work. This is imperative if you want quality content.

Moreover, without passion and excitement, the information the writer will provide might not catch the readers eye, and this is what is all about. If he fails to do that, he has basically failed you.

All you have to do is to take a closer look at their positive energy and enthusiasm before you make the decision to hire. Why? Well probably because these two personality traits are contagious, and if the writer possesses them, his content and the messages he’ll send will attract more eyes.

Establish Your Budget

First, you need to assess your budget. See how much you can allocate for your content writer. Keep in mind that top quality professional writers are going to charge you more than beginners, but if your project has high stakes, I’d definitely invest more to get more.

You may also consider hiring freshly graduated students, who are eager to find a job and prove themselves and their skills. Of course, you will have to do better research on them and test them wisely. However, you should acknowledge and understand that many undiscovered talents lay on the university’s benches!

Search on Online Platforms

So where you can find your best content writer? A pressing question, right? No worries, we are here to help. Here are a few online platforms which can simplify your hiring process and help you choose the candidate who fits your needs the best:

On Upwork, you can find more than 12 million freelancers, available for both one-time projects and long-term jobs. This platform is probably the biggest right now, and it hosts freelancers with extremely diverse and varied skills that your company might need. All you have to do is to set your budget, create an amazing recruitment ad, and let the writers come with proposals at you.

Looking for your perfect candidate? Start searching on People Per Hour. There are a lot of freelancers waiting to put their skills to use, being eager to write any type of content you need. Here is the place where you can find a person who knows exactly how to get a job done well.

On Craigslist, you can find your professional content writer for in almost every possible niche. One of the best tools this online platform puts at your disposal is the ability to hire locally. And yes, this means that you can meet your writer and discuss your future projects face-to-face.

Freelancer hosts over 23 million registered users. Here is the place where you can find heavily qualified content writers who will compete to work for you. The biggest advantage this online platform offer is that the payment takes place after the job is done, only when you are totally satisfied with the writer’s work.


Finding and hiring a qualified content writer for your team is always challenging. But at the end, when your content looks better than ever, you’ll be thanking yourself for putting up the work, time, and money in finding the best professional for your team. Test the candidates, look for their enthusiasm, check your budget, and use online platforms for your recruitment. Now that you know what you have to do, go find your best content writer.

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