By Carmen Lapham, Director of Recruiting and Operations, Q4B
Throughout my recruiting career I have had the pleasure of working with some pretty incredible people, people who have coached me, mentored me, managed me, held me accountable, people who have demonstrated by example how important it is to build strong relationships and how equally important it is to make a commitment and deliver on that commitment.
In my new role as Director of Recruiting and Operations I have an opportunity to not just help find great talent for our clients but also to plan for and allocate the necessary resources so that our company, Q4B, can keep its commitment to our clients and deliver on that commitment.
By taking a job order, having the client sign a fee agreement or sign a contract for managed recruiting services we are making a commitment to that client that we will work as long and as hard as necessary to deliver qualified, interested and available candidates for the client’s positions.
I know that there are two schools of thought on this. There are those who approach the recruiting business as a numbers game. If you take enough job orders, source enough people, present enough candidates to the hiring manager, placements will happen. In other words, generate enough activity and you will be successful. And to a certain extent this approach works. The dark side of this approach is that it is a major contributing factor to how recruiting and recruiters in general are valued by our clients, just slightly better than used car salesmen. No commitment is made with this approach.
The other school of thought, the one that I was taught and continue to practice, allows the recruiter to operate with a different perspective. There is less emphasis on numbers and activity for activity’s sake and more emphasis on following a process, managing that process and partnering with the client to see that the project of hiring great talent is completed successfully and to their satisfaction.
Recruiters who subscribe to this school of thought can feel confident in conducting a thorough needs analysis, asking the necessary questions and offering the client information regarding the position, salary range, qualifications, depth of talent pool in order to make the commitment to work the assignment. If the information cannot be had, then why commit?
A good contractor would not commit to build a house without blueprints, but once the blueprints have been drawn up and agreed to, one would expect the contractor to complete the job. And that is why there is Angie’s List.
Recruiting should be the same. For those of us who see great value in the services we provide and would want our clients to see that same value, making a commitment and delivering on that commitment is the only way to operate.
For the others, you can continue to play the numbers game, continue to take job orders and have some success by not fully committing to your client. But remember some day there may be an Angie’s List for our profession.
Maybe I will call it Carmen’s List!
Love this post, SO true and I love how you expressed it, I am from the same school of recruiting as you...quality vs. quantity in what I do.
The question I have for you and anyone is how do you get the client to subscribe to this same type of recruiting focus? I know it's easy to say the answer is to just not work with those clients, and as I build my business my goal is to get away from having to accept those types of job orders where the client is basically throwing a net out there to multiple recruiters who many of them have that "throw the resumes and see what sticks" otherwise known as spaghetti recruiting. They figure it works for them in the end because they find someone to hire, and don't concern themselves with the fact that all these recruiters are all over the place trying to fill the order. (I get a visual in my mind of seagulls and a piece of bread--how they all pile on that piece of bread while the person throwing the bread is oblivious to the fight and thinks they are being so benevolent throwing out the crumbs).
I hope that makes sense :)
That is a great analogy!
I'm thankful that I've had the opportunity to work with some great folks who appreciate the relationship building that it takes to find great people. When working with a new client, we always tell them upfront what our philosophy is, how we work and setting expectations. They may throw it out to a number of other organizations, but in the end after showing the quality of candidate that we deliver, we are often the first ones to get a heads up that the position is open.
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