In my constant quest to get the word out about PHC Consulting’s top-of-the-line recruiting and employment opportunities in all areas of medical sales, I started a blog. And the blog was good. I have covered information relevant to all aspects of job searching, interviewing, networking, and sales training for pharmaceutical sales, laboratory sales, clinical diagnostics sales, cellular/molecular products sales, medical equipment and supplies sales. That kind of information has been popular, and it has increased traffic to my site from about 50 hits a week to about 500 a day. And then I found YouTube. I started encapsulating my nuggets of wisdom into a video format and posted them, and have had over 11,000 views on my channel in the last 4 months. Needless to say, I am thrilled with the response.

Here’s a summary of what’s currently available:

1) Intro to PHC Consulting: Explains who we are and what we do.

2) Seven Resume Tips for Getting Hired: Use bullet points, objectives (not cover letters), keep it brief, and learn to use keywords.

3) 30/60/90-Day Plans for Job Interviews: Our most popular post. How to lay out a plan for your first 90 days that will wow your interviewer.

4) Discussing Money (salary negotiations): When to bring it up, and what to say when you’re asked about it.

5) How to Ace Panel Interviews: How to gather business cards, how to deal with the group as a whole as well as how to deal with individuals. Don’t forget the thank you letters.

6) Capital Equipment Sales vs. Consumable Sales–Get Hired!: Explains the difference, including the customer psychology behind the decision.

7) Tip for How to Get a Medical Sales Job: Think about job shadowing someone in the field. Knowledge is power.

8) How to Ace the Behavioral Interview: Explains what they are, and how to deal with them–have stories/examples ready, and be able to quantify your results as much as possible.

9) Interview Tips for Hiring Top Sales Reps: Includes ideas such as, use a results-based decision-making process, watch the “tells,” use an assessment tool.

10) Interview Tips: Closing in the Interview for a Job Offer: How to uncover objections and answer them, and how to read “buying signals” that indicate success.

11) The Clinical Laboratory Explained: a PowerPoint tutorial for anyone interested in sales, sales management, marketing, or technical service/support in clinical diagnostics or laboratory products. The Quick Start Guide explains the different areas of medical/research laboratory work (Histology, Phlebotomy, Hematology, Microbiology/Bacteriology, Chemistry, Blood Bank, and Molecular) and how the tests (different assays that are used to determine if disease is present, whether it is responding to medication and even, what medications will be most effective) and products (the analyzers, the reagents, and the other tangible items that are used to provide the end result to the attending physician) available fit within those areas. Very in-depth.

12) Networking for the Medical Sales Job–Career Tips: How to compile and maintain a pool of resources.

13) What is a Brag Book for Job Interviews?: Specific ideas for what to include in a brag book, and why it’s important.

14) How to Use a Brag Book to Get the Job: What to put in it, when to show it, and how to present it.