Originally posted on the SmashFly Recruitment Marketing Blog.

Here is our weekly feature in which we share the top articles we enjoyed from the past week about recruitment marketing. This week’s topics include the most important recruitment metrics, how to ask a stranger for a favor, a great Google search cheat sheet, a survey on job seeker and employer perceptions and a study on 72% of companies having a social media strategy.

Here are the articles that interested us this week (in no particular order), enjoy!:

Quality of Hire: The Top Recruiting Metric by Recruiting Trends (@RecruitingTrend) Steve Lowisz (@slowisz)

Nice article that describes why the Quality of Hire metric is so important and how you can measure it.

How to Ask a (Near) Stranger for a Favor by David Silverman (@HarvardBiz)

Some easy simple tips on how to improve your networking messaging when asking a contact (however, close) for a favor.

Google Search Cheat Sheet by Google (@google)

You may have already seen this but here’s an awesome cheat sheet for all your Google Search needs!

Disconnect Between Job Seekers and Employers Fuels Frustration by TalentDrive (@TalentDrive)

Here’s an interesting survey study on the different perceptions job seekers and employers have when looking for a job and hiring. Some good stats!

72% of all Businesses have a social media strategy by Hubspot (@Hubspot) guest blogger Gordon Plutsky (@KingFishMed)

Some great stats on companies utilizing social media. The biggest questions to me is how effective are the social media strategies of these companies and two when and how many are using the social media tools for recruiting.

Hope you enjoy the list. If you have any articles I should add to the list feel free to add them to the comments or send me an email at chris@smashfly.com or follow us on Twitter @smashfly.

About the Author: Chris is the Marketing Analyst for SmashFly Technologies. SmashFly is the provider of the first recruitment marketing platform called WildFire that enables companies and staffing firms to easily distribute and more importantly measure the performance of their recruiting efforts online.

The WildFire recruitment marketing platform offers every tool you need for your recruitment marketing needs all in one centralized solution including Real-Time Recruitment Metrics, Job Ad Distribution (job boards, social networks, SEM, email & SMS campaigns), Recruitment Opt-In Database, Recruitment CRM, Web Commercials / Micro-sites and Resume Sourcing services.