Social media recruiting has taken precedence over the traditional recruiting methods in the recent years. Millions of users join one social network or other on a daily basis. A recent survey has revealed that 82% of job seekers in the U.S. use social networks and 14.4 million job seekers have used social networks to find their last job. Almost 90% of the companies in the U.S. use social media as a recruiting strategy.
Social media recruiting shot to fame because of two reasons. The first reason is that it is available for free. Unlike other media, you don’t have to shell out a single penny for using social networking sites. Secondly due to its viral marketing effect, you can share information beyond geographical boundaries in a single click. A job posting by a recruiter or an employer reaches the job seeker in a few seconds. Similarly a job seeker can also reach her prospective employer through social media. This may sound a lot easier but in reality it isn’t.
Experts say that you need to have a clear idea of what to achieve, target audience, investment in terms of time and resources, social media metrics, etc. You need to identify the sites where your target audience hang out, be active by posting relevant information, connect with the candidates, engage them, develop a relationship and build your network. Even though you build your network, you need to spend a lot of time and effort to search candidates.
Consider a situation where you need to source candidates with different skill sets for different job positions from various locations. You have to spend an enormous amount of time and effort to search candidates from various social networking sites. Then you have to extract resumes, perform candidate background check and other core recruiting activities which will eventually lengthen the recruiting process. As a result, you might end up in losing a potential candidate to your competitor or losing a valuable client. This is where a social recruiting software
can help you source candidates from social media in no time.
A social recruiting software makes social media recruiting a breeze. The recruiting software helps you to quickly search candidates from the most popular social and professional networking sites in a single click. You need to just enter the keyword for the resume/candidate; the social recruiting software quickly searches the Internet and displays the results in a few seconds. What’s more, you can instantly extract the resumes and candidate information into your database and perform candidate background check as well. The recruiting software helps you speed up the recruiting processes and source candidates from social media in no time.