This is a topic that I am writing about that has been on my mind recently beacuase of a letter....Dear John and the response letter titled....Dear Katie. I am sure you all have read it. If not, please read them both. It is a great conversation and I think it really makes you think about what type of recruiter that you want to be.
I am going to start with 2 types of Agency or 3rd Party Recruiters. Not sure what to call them, so I am going to call them Recruiter A and Recruiter B.
Recruiter A is a a recruiter they want to be your friend, your BFF. This recruiter takes you too lunch or out for drinks because they want a lot of reqs to work on. This recruiter values the quanity of reqs and quanity of resumes that they can find for you. The recruiter will call once a week because your manager tells you that you have to have a certain number of calls every week so you put it on your calander to reach out to the Client every week. You have never done any business with the client, but you think that if you call them enough that when the time comes, you are the first person they think of. Believe it or not, this strategy does work. There are a lot of companies that work on this model. I used to work for them. You get the call to work on a req and you "push" 10 resumes on the manager because you screened them and they have the key words. After all, one of them has to be a good fit. Again, not a bad thing, it works.
Recruiter B is a recruiter that wants to be your partner. They want to learn about your business. This recruiter will take you out to lunch or drinks, but it is about building the relationship and partnership. Recruiter B wants to learn about the culture and what type of candidate will fit in. They rarely ask for a req beacuase they know what your company is doing. They know what is on your website and if they find someone that fits the position AND the culture, they will call you to discuss the candidate and how they will fit in your position. They may even call about a candidate that isn't related to a position that you have open, but they know you, your company, your managers, and your culture and know that you may want to see this candidate. They aren't looking to work on 10-15 reqs for you. They are looking for the best fit for your company.
I am sure there are types C, D, E, etc.......As a former Agency Recruiter, Corporate Recruiter, and now RPO recruiter, I have worked for and with all types. All of them have their success stories , positives, negatives, etc.
I think that if you really take a good look at yourself, you might fit into one of these categories. You may fit into a combination of the two. You ultimately decide what type of recruiter you want to be and how it is going to make you achieve your goals and be successful. Neither one is better than the other. They just have different strategies to complete their objectives.
Please feel free to disagree/agree with me or add comments. Do you think these are accurate? Are there other types of recruiters?
There probably are several types but there is one other type that is worth mentioning. The referred recruiter. This recruiter is referred to your company by one of your hiring managers who has worked with them in the past, or one of your employees who knows them or your banker or attorney or whoever. They may have even asked someone to refer them to you. They do not take you to lunch or out for drinks. They assume that you have friends and family that you like to drink and eat with. They do not want to be your best buddy. They are looking for a mutually beneficial working relationship.
If you call them they will ask you a lot of questions about your company what your needs are, why your positions are open, why the last person left, how you like to work, how many candidates you like to see for a position, how much input you want from them as to their opinion or do you just want to review resumes and ask questions. They will discuss the way they work, what their expectations are, their fee schedule and guarantee. They will ask for personal input about your hiring managers. Personality, quirks, etc. etc. They will provide you references from other clients or someone they have worked with in HR with another company and encourage you to call them.
That being done, before this type of recruiter will work on a job for you they will research your company, probably talk to some of the people who have worked for your company in the past. Then they will decide if they can be effective in helping you. If they don't ;think they can do a great job for you they will refer you to another recruiter who works either your industry or works the way you want to work if they don't.
There really are recuiters who are careful about who they work for and with. They have worked hard to build a reputation and they won't kill it by working for a company who will make them look bad to the type of candidates they recruit. They won't work with companies or internal recruiters who don't communicate effectively, have a screwed up process or dipsquat internal recruiters who can't read a resume and are more focused on justifying their existance than they are finding and rapidly moving forward the best candidates no matter where they came from.
I appreciate Matthew's post and recruiter scenario. I agree these are distinctly different approaches to recruiting. But from what I've observed I'll take a different slant.
I see it as Recruiter A is primarily an online recruiter focused mostly on Google, Boolean searches, networking off the job boards, and social networking. Likely doing the exact activity their technological savvy clients are, but trying to be more effective at it.
Recruiter B is pounding the telephone with daily outgoing dial up and connect metrics looking for 'passive/invisible' candidates their technologically savvy but over the phone deficient clients can't find.
That isn't to say you can't succeed approaching your 3rd party recruiting in either manner. But they are two distinctly different approaches.
Relationship building is so important, but very often the need to "make the numbers" or metrics, takes precedence, only because time is of the essence. You don't even want to know how many candidates tell me they never heard back from a recruiter, or a client say that you need to talk to your candidates before you present their resume.
Unbelievable. isn't it?
Sandra- Thanks....Love this insight.... What other reasons do customers buy? My contention is if they are your not troubleshooting a problem or pain with your service, the sales cycle is too long... I would rather hang out with my wife and kids, than work on something that is "needed someone yesterday". Best, B
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