One of the more frustrating aspects of social media and social networking for recruiters is that sometimes, you just don’t know how effective your efforts are. You don’t know if you’re connecting with people, and if you are, how many people.

Well, I have good news for you: there is one way you can track how effective your social media efforts are in Twitter. However, there are a couple of prerequisites for…

In my previous blog post, I tackled the question, "What is Search Engine Optimization?" In this post, I'd like to briefly address the two types of SEO--what's called "on-page" and "off-page."

"On-page" search engine optimization is exactly…

Where and how a recruiter spends their time is crucial to the success of their business. Too much time in the wrong area can dramatically decrease their billings. Unfortunately, time-wasting activities sneak up on you like a thief in the night. Before you know it, those activities you thought were harmless and helpful turn out to be destructive and detrimental.



Take, for example, website optimization.…