Working with Bernard Hodes Advertising - designed Ad Copy, for Billboards & Bumper Stickers" targeting Aerospace Engineers stuck in "drive-time traffic" on LA freeways.
In LA, and other intense drive-time centers, you're assured of a captive audience on LA freeways of 1-2+ hours minimum – making for a great place to run your recruitment Ad Copy for hard-to-find professionals.
These billboard and bumper sticker recuitment ads, coupled with radio recruitment ads, worked and work wonderfully great in a very, very competitive recruitment markets.
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