Brian Jaeger
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Branding decision, company or name?
22 Replies

Started this discussion. Last reply by Donato Diorio Jun 22, 2010.

Another ATS comment requested
6 Replies

Started this discussion. Last reply by saarah Nov 12, 2009.

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Donato Diorio replied to Brian Jaeger's discussion 'Branding decision, company or name?'
"Neither name or company, but by function. Look at one of the most successful brands: Harry Joiner. MarketingHeadhunter.com. This would make a great audio live show."
Jun 22, 2010
Martin Gracie replied to Brian Jaeger's discussion 'Branding decision, company or name?'
"Hey Brian, There are different answers to your question. Depending on your answer to this question: Do you want to appear as though you are an established firm, or, do you want to give a more personal/devoted/chummy air to your clients and…"
Jun 21, 2010
Ann Marie replied to Brian Jaeger's discussion 'Branding decision, company or name?'
"Great question. Ultimately, you brand both yourself and your company. You leverage the larger brand to generate more visibility to the brands your promoting. Additionally, because your promoting yourself and your company there needs to be a…"
Apr 30, 2010
pam claughton replied to Brian Jaeger's discussion 'Branding decision, company or name?'
"Hi Brian, I've found that candidates are less concerned with the name of the recruiting company and more interested in the actual recruiter's name, especially when it comes to referrals from other candidates we've worked with.…"
Apr 29, 2010
Sandra McCartt replied to Brian Jaeger's discussion 'Branding decision, company or name?'
"So basically what we are saying here is that Coca Cola is the brand or name of soft drink that has built a reputation. So the name is what people will associate with first and foremost. Over and over i see a link here between name and brand be it a…"
Apr 29, 2010
Alasdair Murray replied to Brian Jaeger's discussion 'Branding decision, company or name?'
"This is a very funny debate. Basically no one ever got into the Top 100 companies in their field by branding themselves purely by their own name - and Coca Cola would be called 'John Pemberton'. When setting up a company the name is what…"
Apr 29, 2010
Ambrish Kochikar replied to Brian Jaeger's discussion 'Branding decision, company or name?'
"Job postings go by company names, because unlike reaching out to your personal or professional network, you're placing an advertisement to reach out to a larger (largely unknown) community of professionals who don't know you personally or…"
Apr 29, 2010
Sandra McCartt replied to Brian Jaeger's discussion 'Branding decision, company or name?'
"What i think is fun here is that everybody who says a brand is not a name immediately lists proper names of people or companies. If our names are not our brand why not sign our posts anonymous, why set up a profile with a name on it. Why not title…"
Apr 29, 2010

Comment Wall (4 comments)

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At 12:56pm on September 22, 2008, Ann Luna said…
Hey fellow RecruitFest friend. I enjoyed being your drumming clacker. That was a test of coordination, huh?
At 4:12pm on September 2, 2008, Slouch said…
good seeing you again today at lunch
At 11:40am on April 25, 2008, Brian Jaeger said…
Yes. So I finally signed up. Figured this was a good way to get your attention instead of emailing and it worked! (-:

I would like to get up to speed on the site and all its benefits and perks, just been busy wearing all my hats.
At 11:18am on April 25, 2008, Slouch said…
Hey Brian, long time
 
 
 

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