Globally in 2015, companies were sure to spend roughly $514 billion on marketing campaigns to increase the sales of products and services. The competition for new customers is at an all time high. Companies are spending record amounts on winning business, but what about the business they already have? During a recent conference …

For the last 5 or so years technology in the recruitment industry has been developing at an alarming rate. The onset of this period began with the explosion of social recruitment. All of a sudden, companies could use largely free data on social media to attract and recruit new talent for their business. Although the third party recruitment industry was frozen out for a…