I am seeing more articles on slowing of the Facebook hype, its a good sign because we can now focus on any real value for business. Spam or Fake profiles is a problem on Linkedin as well, you will notice a ton of people posting garbage.

Here is BBC article, quite interesting.

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A BBC investigation suggests companies are wasting large sums of money on…

Looks like Facebook is working on a Job Board or is it?

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Facebook Inc. (FB) is planning to launch its own job board later this summer, said people familiar with the matter. The board will aggregate the job postings of third-party providers, making them available for search by Facebook users.

  While these knowledgeable people said the new effort doesn't yet signal that Facebook is making a full-blown…

Makes a lot of sense and this should apply to Social Recruiting as well. People don't join groups or pages to be part of some Brand community that they love (CEO's love to believe that), its more for deals and discounts or in Recruiting (some real info about jobs and careers). There is going to be a small minority who love your brand but a vast majority have better things to do with their time...Interesting article…