Jason Webster's Blog – November 2012 Archive (4)

Exclusive Stats: The Impact Of Tweeting Job Descriptions

[From Ongig.com]

According to ERE.net roughly 30% of all hires come through a referral. A referral pipeline can be easier to build in the early and mid-stages of a company’s growth. People are attracted by the opportunity to get in early and have an impact.

As your company grows, the referral pipeline can be…

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Added by Jason Webster on November 28, 2012 at 2:30pm — 2 Comments

These 5 Top Facebook Career Pages "Get It"

The traditional recruiting approach is to hire a third party recruiting firm or individual recruiter who writes boring job descriptions, throws “hail mary” listings on job boards and works their network.

There is nothing wrong with this, but if you want younger, tech-savvy employees, I believe you need to go to Facebook: home of 1 billion people!

Here are 5 companies that are leveraging their Social Recruiting efforts by doing a good job with their Facebook Careers pages.  All…

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Added by Jason Webster on November 20, 2012 at 10:00am — 2 Comments

Exclusive Stats: Facebook Likes & Their Impact On Job Posting Traffic

We’re still in the early days of social recruiting but we have some data to share on Facebook Likes on job descriptions.

We perused the analytics for our jobs (the ones that had dependable data) and want to share the following #s:

  • Average Facebook Likes per job description: 7.26
  • The average # of visits from Facebook per job description Like: 4.33
  • The average total visits generated from Facebook Likes (per job):…
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Added by Jason Webster on November 12, 2012 at 3:30pm — No Comments

“The Visual Recruiting Superiority Effect”: A Concept Most Employers Ignore

[From Ongig.com]

It is superior to use pictures rather than just words when communicating a message — this is an application of “The Picture Superiority Effect". In this article, I’m gonna co-opt it for us recruiters and call it “The Visual Recruiting Superiority Effect” or “Visual Recruiting” for short.

But first, some advertising/design/recruiting…

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Added by Jason Webster on November 4, 2012 at 11:20pm — 3 Comments

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