Charles Davis's Blog – November 2012 Archive (1)

Finding Meme: How you can take your employment brand messaging viral.

Gather round, everyone. Uncle Charlie is going to tell you the story of the little meme and how it swam all over cyberspace because people loved it so.

Now, first I have to explain what a “meme” is. A meme is defined by Wikipedia as “an idea, behavior or style that spreads from person to person within the culture.” This was a concept put forth by British evolutionary biologist Richard Dawkins back in 1976 when he described those…

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Added by Charles Davis on November 7, 2012 at 12:52pm — No Comments

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