As I sat watching live, streaming video from the Word of Mouth Marketing Association Summit and Research Symposium in Vegas last week from the comfort of my cushy office chair in Southlake, TX, it occurred to me that the corporate philosophy being shared by the enigmatic…

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In general it's a good idea to avoid a scorched earth policy when leaving a company, even if you were treated…

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I don't know about you, but I constantly tweak my professional bio. When I see someone do it better, I take a lesson from theirs and make improvements to mine.…

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I have a problem. I really like Twitter. And you should too.

In my quest to learn and pass along personal branding tips I have experimented with all kinds of tools. I firmly believe you need a good blog to help establish your personal brand. But you need to get people to read it.

In addition to consistently posting Pulitzer quality articles about your area of expertise or interest, you need to utilize the most effective Web 2.0 tools to generate traffic…

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Good post from the Branded One, Dan Schwabel, as he interviews Chris Russell (Luke Skywalker) and Peter Clayton (Obi Wan Kenobi). They echo what I have long thought, the future means - social media: in, job boards: out. http://snipr.com/550v0