Iain Hamilton's Blog (16)

How to do Content Marketing for Talent Attraction - #tahack

Hey! Iain Hamilton here for another edition of TA Hack.

I hope you like the new intro music that we’ve got in the video. Today, we’re here to talk about why we create content for talent attraction and why we score people on how they interact with that content; two really, really interesting topics.

Bored reading? Then watch the …

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Added by Iain Hamilton on June 27, 2017 at 9:00am — No Comments

Top Tips on How to Engage With a Tidal Wave of Applicants

Many organisations are acutely aware that the talent they bring in to their business is the key to their future success. This has led to a massive increase in marketing activity as recruitment professionals attempt to engage their talent pools. 

Just pop onto LinkedIn today and you are almost guaranteed to be inundated by job adverts in your news feed, companies…

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Added by Iain Hamilton on May 9, 2017 at 3:00am — No Comments

Insight into the World of Recruitment Data

Recently, I quickly accepted the opportunity to attend a recruitment data insights conference with the in-house recruitment network in London. On the way to the conference, I was excited to see where the recruitment industry is going. Excited to learn how much progress we were making in using the data that we are creating.

So, First of All, Where are we Creating Recruitment Data?…

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Added by Iain Hamilton on April 11, 2017 at 9:30am — No Comments

It's oh, so quiet...zing boom

When I started out in recruitment, it was a different world. Job ads were everything. Companies and agencies alike, paid for job ads online, in newspapers and attended industry events to attract talent. Lots of companies still do some or all of these activities, but for many their employer branding is becoming one of their most impactful tools.

Rather than solely…

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Added by Iain Hamilton on August 26, 2016 at 8:30am — No Comments

The dormant database



The world of talent acquisition is changing fast. People expect to be treated in a different way now and all this means recruiters need to develop new skills and ways of recruiting.

Companies like Indeed have woken up the world of jobs and recruitment in good and bad ways. Before large aggregator job boards arrived, candidates often had to…

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Added by Iain Hamilton on August 3, 2016 at 6:00am — No Comments

Recruitment - Planning is succeeding

If you are reading this article, you might be thinking how much prep work is really needed to recruit someone. After all, if I need to recruit I just put an advert out and phone our agency, that's what my process tells me to do.

Well, the success of your recruitment function may have more importance than you realise and need more work. Firstly, how many…

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Added by Iain Hamilton on July 27, 2016 at 11:00am — No Comments

What Jon Snow doesn't understand about employer brand

In this week's instalment of Game of Thrones, we saw Jon Snow and Sansa Stark start off on a recruitment drive to gain colleagues to join them in waging war. It was a week of highs and lows for the pair.

The recruitment drive starts with a plea to the wildling's to join the army, and this is undoubtedly the highlight of their recruitment drive. 

 Jon begins his…

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Added by Iain Hamilton on June 8, 2016 at 6:30am — No Comments

Introducing The Great Recruitment Chasm

Ever since 2012 when I embarked on a project with a team of enthusiastic individuals to reinvent the way our business recruited people I have wondered one thing. Why don’t more businesses do the same thing? Over the course of the year, we completely removed our reliance on recruitment agencies, sped up the recruitment function by over 60% and save a huge amount of unnecessary cost. Granted we were operating in the O&G industry when oil was at its peak, so there was lots of activity and…

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Added by Iain Hamilton on May 18, 2016 at 3:21am — No Comments

Recruitment strategy...is it really worth it?

One of the most common challenges I get is - ‘is it worth it? Is it worth creating a recruitment strategy?’. From personal experience, companies who take the time to review the current performance of their recruitment function and create a plan to improve, are most likely to succeed when they have a formal strategy to guide their way. Companies that simply react to…
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Added by Iain Hamilton on April 25, 2016 at 8:30am — No Comments

Recruitment strategy...is it really worth it?

One of the most common challenges I get is - ‘is it worth it? Is it worth creating a recruitment strategy?’. From personal experience, companies who take the time to review the current performance of their recruitment function and create a plan to improve, are most likely to succeed when they have a formal strategy to guide their way. Companies that simply react to business challenges can make some very expensive mistakes.
 

3 mistake you can make…

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Added by Iain Hamilton on April 25, 2016 at 8:30am — No Comments

Your recruitment team can help you win tenders

Having your own in-house recruitment function/partner has many benefits. One of the key benefits being, your organisation is engaged with your recruitment team and able to trust your recruiters with tasks and information you may not be able to include a recruitment agency in. One of these key areas is the tender process. Coming from my experience of working in-house with…

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Added by Iain Hamilton on April 4, 2016 at 3:47am — No Comments

Recruitment Strategy And Engaging Your Talent Pools

Globally in 2015, companies were sure to spend roughly $514 billion on marketing campaigns to increase the sales of products and services. The competition for new customers is at an all time high. Companies are spending record amounts on winning business, but what about the business they already have? During a recent conference …

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Added by Iain Hamilton on March 17, 2016 at 10:30am — No Comments

Talent pool engagement is the future of recruitment!

For the last 5 or so years technology in the recruitment industry has been developing at an alarming rate. The onset of this period began with the explosion of social recruitment. All of a sudden, companies could use largely free data on social media to attract and recruit new talent for their business. Although the third party recruitment industry was frozen out for a…

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Added by Iain Hamilton on March 2, 2016 at 5:00am — No Comments

How sustainable is your recruitment strategy?

Recruitment process sustainability is becoming a key focus for many companies, but this topic has only started to take hold in the last few months. In the past, the recruitment industry has focused on simply filling current positions as quickly as possible, without paying much attention to ensuring efficiency or sustainability. Due to the lack of alternative options, many…

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Added by Iain Hamilton on February 23, 2016 at 4:30am — 1 Comment

Are you a recruiter or a marketer?

For as long as I have been in the recruitment industry we have relied on advertising jobs to attract candidates. I started using social media 6 years ago to help attract talent. I believe the evolution of social recruitment is bringing about a step change in our industry and this will mean recruiters need to change to be as productive as possible. So, are…

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Added by Iain Hamilton on February 15, 2016 at 6:30am — No Comments

Ding ding! Indeed versus LinkedIn

In the last 8 or so years we have seen a lot of disruption in the recruitment industry. The traditional advertising channels like job boards and newspapers have become increasingly under pressure and for good reason. Now the new disruptive competitors in the recruitment industry are taking their corners in what should be an interesting…

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Added by Iain Hamilton on February 10, 2016 at 2:30pm — No Comments

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