So how do you go from nothing to the top of www.google.co.uk’s natural search? This is a massive question and not one easily answered. There are plenty of ‘gurus’ who are happy to tell you their thoughts.

There are plenty of companies who will take your money off you promising no end of fantastic results, just as long as you put…

I was a recruiter for a very long time, actually longer than I would like to mention (okay 16 years) and in that time, and ever since, I am asked by people to help them in their careers.

I’m asked to look at CVs, help with interview preparation, give general advice, and refer recruitment consultants. I am used as a sounding board and career coach for those I have…