5 Best Recruitment Marketing Articles of the Week 9.9.11 to 9.16.11

Here is our weekly feature in which we share the top articles we enjoyed from the past week about recruitment marketing, social recruiting and anything else in the recruiting space. This week we’ll be talking about selling your company, employee recognition, personality tests, Google + and companies hiring unemployed workers.


Here are the articles our that interested us this week (in no particular order), enjoy!:


Why work for Us! by Eric Putkonen (@eputkonen)

Great post on the importance of identifying and communicating why qualified candidates should want to work for your company.  AND put it in all your job distribution campaigns and communications.


Employee Recognition and Kid’s Birthday Day Swag by Steve Boese (@SteveBoese)

Steve provides some great insight on why giving out swag doesn’t provide lasting employee engagement.


Better Think Twice Before you Impliment That Fancy Personality Test by Lance Haun (@thelance)

Lance discusses the potential pitfalls of using personality tests in the apply process.


Recruiting on Google + by Jessica Miller-Merrell (@Blogging4Jobs)

One of the better Google + blog posts I’ve come across for recruiting.  Google + represents a great opportunity not only for sourcing but for Recruitment SEO as well.


Companies do hire unemployed people by Donna Svei (@AvidCareerist)

Great example of companies that are hiring unemployed and are using it to market to qualified unemployed candidates and enhance their employer brand.


Hope you enjoy the list.  If you have any articles I should add to the list feel free to add them to the comments or send me an email at chris@smashfly.com or follow us on Twitter @smashfly.

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