As I coach recruiters each week on their sales strategies, I often hear the same story..............fighting their way to the top of the many pile; and desperately attempting to look, sound or feel different. The reality is once you engage in the commodities game.............ITS OVER.

You do not need me to tell you, or harp on you about the world we live in....you all read the paper, watch the news, or have an 'in tune' friend who keeps you up to date on the happenings. Life as we know it will NEVER be the same.

Between the "mancherian' candidate; global warming, the war for talent, the stock market, the middle east conflict, the internet, my space, u-tube, I-Phone, and Labelness T Shirts, we dont know if we are coming or going...actually today we could chose to come and tomorrow, before we know it we are going.

I wont mince words, this is a blog and peope want the message FAST. So...here it is.............be different, have the end game in mind....partner with your clients in achieving their end game. The extra effort that it takes to be pro-active is miniscule when compared to the pain and effort spent on pushing the wrong deal through.

Selection. Employee Development. Retention. Choose Your Contribution Wisely.