Well there might be some truth to that feeling after all, at least on the internet.

Hitwise monitors 25 million U.S. internet users through their Internet Service Providers, which offers an opportunity to better understand web behavior and exactly where traffic is coming and going. Imagine having analytics for your site and everyone else’s, especially your competitors. It’s truly like stepping back and looking into an ant farm.

I’ve been a proponent of Hitwise for awhile; the difference is that now I HAVE ACCESS and will be crunching data and sharing the intimate details.

Go figure, Ray has already beaten me to the graphing and statistics punch.