It is more obvious than ever that recruiting teams have to diversify their recruitment marketing efforts. Every person I talk to has an egg timer (no pun intended) on their job board contract. Will they swear off job boards completely? Maybe, maybe not. Universally, they will spend less. One big board instead of two. A handful of niche boards not dozens. The smart money is moving to LinkedIn and Facebook. Learn more on this week's social recruiting headlines...

Check out these must read articles from across the recruiting industry.

There are a few startups to watch as they build a recruiting ecosystem around Facebook. BranchOut is the big dog.

#1 - Start-Ups Like Facebook for Career Networking - WSJ.com http://on.wsj.com/mic2Gw

Staffing firms are seeing the value of social media sites...Can corporate recruiters afford to sit on the sidelines?

#2 - Social network sites give a recruiting edge: SFN | Reuters http://reut.rs/j7mm6n

LinkedIn will be launching new recruitment products at a more rapid pace to help companies target passive candidates and grow their employment brand. That public company pressure starts now.

# 3 - The "Apply With LinkedIn" Button Will Not Disrupt HR Industry | Fast Company http://bit.ly/kvSTVU

The economy is not out of the woods yet, but hard to fill positions are still hard to fill. The positive item is that professional services positions are on the uptick.

The Grandma's Chicken Soup blog stews up the latest and greatest recruiting news. If you find a headline or author of an article that is talking the talk - send it my way - scott.ryan@hireclix.com.