18yrs in the staffing and recruiting industry the hands-down, number 1 question that I witness asked over and over by a prospective client to a recruiter is…. “What makes you different from all the other services that call me 24/7?” This is a legitimate question that can cause many sales reps (of recruiting companies) to shift a bit uneasily in their chair (right before they give you one of several answers that you’ve heard a million times)! I think sometimes that question is asked simply to see the reaction or to “tee” the rep up for a counter punch with something like, “Everybody tells me that!” OR “YOU’RE ALL A LIKE!” Let’s face it! When a hiring manager is having a bad day there’s nothing better than to bring in a recruiter vying for your business and give them a good ole fashioned beating!! I know!! I’ve been on the receiving end many-a-time…Again, this is a great question to ask. BUT…what are you after? Something that sets them apart from the others. I get that! However, if that reps company ALL shaved their heads…that would set them apart too… My point is, begin with the end in mind! You already have an idea of what you’re looking for in a staffing partner and/or what you need in one. Stay the course! If they are giving a you a truly compelling answer or giving you the old staple answers such as, “We have the greatest database in the world!” or “We work harder than anyone!” or We background check and drug test EVERYONE!” or, or, or, or… They truly aren’t worthy of being your partner!After all, you have agreed to meet them and that typically means you are experiencing angst with your current vendor (if you already have one). You know what can solve your current problem, don’t settle for “blanket” answers!A helpful hint… You will know you have found what you’re looking for NOT by the “company” of the person…BUT by the “PERSON” of the company!