I spoke with Jason Gorham about his tools today. I just tried his Sharkstrike product and was curious about it and the Careermetasearch site. Here's what I understand now - I wanted to share this with others.
Jason is an expert in keyword marketing. He and his company have collected very valuable data over the years: the keywords people and companies use when they search on Google, and when they advertise on Google.
This collection can be taken advantage of in many ways.
Sharkstrike allows recruiters to combine one or more keywords from the vast keyword collection with resume-search "additions" (like "intitle:resume") and automatically generate a search on Google. This is integrated with eGrabber's Resumefinder (since eGrabber tools can pick resumes from Google search, the integration comes in "for free").
The confusing part for many recruiters may be, I think, that the keyword collection in Jason's product is enormous and many of those keywords may not be helpful for looking for resumes. However, for somebody who is well versed in Google search this tool may come in handy.
The Careermetasearch site has been around for a while. Currently they offer free job postings that will almost instantly get into Simplyhred and Indeed. They also offer paid postings that would be placed high for relevant keyword searches by potential candidates on Google - which seems to be very valuable.
Jason will be introducing new tools as early as next week.