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Along with the economy, recruiting software continues to improve.  To compete for top talent, studies suggest the integration of technology, data, and HR services is essential. Managing the candidate experience and properly communicating your employer brand are key to creating a positive relationship with your job applicants.

The role of recruitment software in employer branding

In general, employer branding is defined as an organization’s reputation as an employer. When it comes to recruiting top talent, this reputation can greatly affect the caliber of candidates that apply to an organization. When it comes to building or improving your employer brand, hereare some things to keep in mind: