by Traci K and BrightMove Staffing Software and Recruiting Software
My Pay It Forward post was spurred by reading an article on putting an employee’s future potential ahead of a company’s immediate gain. Perhaps the reason for the impact that article made was the recognition that, due to the effects of this economic slump, CSR objectives of many organizations have seemed to become nonexistent. Once realizable goals, corporations have pulled back on spending money for programs that they feel do not immediately impact their bottom line. Many companies are just trying to eke through and stay afloat while we dig ourselves out of this economic mess.
There are a few problems with completely dropping CSR initiatives, however. First of all, everyone knows unemployment is high and for the jobs that are open, skilled workers are hard to come by. Jobs can be extremely difficult to fill due to the skills gap. Companies still need to do what they can to stand out from other employers. Showing what is being done to help employees and/or the community may be the deciding factor that brings on that fantastic new hire.
Secondly, even if your organization is not having trouble hiring right now, when the job market finally crests, those corporations that didn’t make an effort to remain a company employees want to work for, will feel the heat as employees leave for other opportunities. They will also reap the effects of the bad reputation they have created, finding it difficult to backfill those that have exited.
Putting forth some corporate energy into “going green” is a great way to show employees that you care about the future of the planet, which appeals even greater to those with children, knowing they are the ones that will be left behind to deal with things when we are gone. “We do not inherit the earth from our ancestors; we borrow it from our children.”
Implementing processes that show an organization cares about the planet does not have to be an expensive undertaking. Here are some small steps you can take to make a big impact:
Some of these suggestions may be realistic for your organization and some might not be. There are those that will never give up that daily stop for their morning coffee. The effort that you make as a company will not go overlooked, however, the point coming across that you care about the planet and those living on it, namely your employees. There are many more things not included on this list to make your organization as “green” as possible and countless more you can do once you leave the office (look here).
Traci K. is an HR Professional and freelance writer based in the Midwest, specializing in recruitment and immigration. When she’s not improving unemployment, she keeps busy with her husband and four children.