Personal Branding ... is it your bag ?

After reading a few articles on the online branding , social media aspects of recruitment it seems to be candidates with either good marketing skills ( of themselves) or good software / design skills are starting to produce different types of CV's to stand out in the crowd.

For example CV Trumpet have produced CV Kit to enable a more consistent and logical format for applicants
with a money back guarantee which is interesting ( see below).

However the more tech / websavvy applicant is doing more, the question in my head is are recruiters missing out on adding an extra service to applicants instead of receiving the CV and forwarding it on to the client ?




The new CV Trumpet CV Kit draws on new research and insight from recruitment insiders and professional CV writers revealing just the
right balance of information and content to gain interviews.

marketing director Robert Odhams is so confident of the interview-winning power of the new Executive CV Writing Kit he's offering a full money-back guarantee for anyone who isn't completely satisfied with the results after 57 days.

Robert said, "Job vacancies are down by around 52% year-on-year. So CVs are more important than
ever in getting job seekers to that all important first interview."

"There are hundreds of books and websites on CV writing. But wading through them all can be a daunting task. Our new CV Kit distills CV writing know-how from hundreds of sources and industry experts and presents in a convenient, logical and powerful new format."

The CV Trumpet Kit has been structured to make it as simple as possible to quickly produce a high-class executive CV.

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