One of the first things I did after setting up my desk and my computer was to start an important task in my new venture- Commence with the social networking.  That meant to me exposing myself in a grander nature on the internet than I had been comfortable with.  To me: Twitter, Facebook, even Linked In was inviting unwanted attention.  Imagine if you can, someone who had gone until now as a virtual ghost on the internet and was proud of it.  Even better, does anyone know anybody in recruiting who doesn’t wish some kind of attention.  Attention has pretty much the same importance as a business card or an advertising campaign for your business.

After setting up the standard accounts, and blog sites, I was asked to register anywhere I thought recruiters would be, or the sites where I could be noticed as a “Professional People Person” or the “Mindful Motivator” I had become known as.

This led me to an amazing program for any professionals looking to set up a network of valuable contacts, all in one place; that program being LinkedIn.  I decided that the best way to learn about this program would be to find a tutorial, or some form of instruction which would guide me to setting up an account which would give me the most exposure and allow me to create my all-important network. As a Salesperson, my day-planner and business card file was key, the emphasis is on ‘was’.  In this new world, you have to have a presence on the internet to succeed.  I found a book which would answer all my questions about LinkedIn called “Using linkedin” by Patrice-Anne Rutledge.

The first thing I started with was to edit my profile and the basics of my past work history, most of  which came from my resume; and create an identity which would set me apart from all the others in my business. Then came the contact information; meaning how could people get a hold of me should they need my services. Company website was listed, along with e-mail address, Twitter and Facebook feed, and my blog sites (Something to Think About; and The Recruiters’ Assistant- both on WordPress and assorted other blog-sites over the Internet; check them out and challenge my point of view).  As per my instructions I used the summary section as the place where I would list ALL my CONTACT INFORMATION.  Its amazing how many people are satisfied with just the bare essentials of information.  I want to be  found if my services are needed; less information would lead to problems with people being able to reach me. Please look at my information and feel free to add me to your professional network, as any assistance I can give is available for the asking. (http://ca.linkedin.com/in/thedanieljsmith).

As I have learned: Linked In is a KEY resource for many industries, so feel free to establish the maximum exposure of YOUR brand, which in turn is as successful as the person in control wishes to be.

To be Continued……

Views: 177

Comment by Daniel J Smith on December 16, 2010 at 2:35pm

You may be right! However I learned rather successfully to use all the tools at my disposal (including social media, courses and interning to learn the craft properly from  people in the profession who have made impact in their own way) In sales I learned to mine the lead wherever possible, and this industry doesn't seem too different. The focus was more on how people do half a job and want 200% ROI. Thanks for your comments, I look forward to learning more from you in the future

 

Comment by Daniel J Smith on December 16, 2010 at 2:56pm

a basic script is good information to have so long as there is room to improvise.  Every sales experience (or recruiting referral) is different; to approach each potential client the same comes across as being unsure of yourself, and eventually you will sound like an informercial pitchman.

I enjoy your point of view because in many ways you are right; however I question the beer analogy. After 35 successful years in sales, my best representative of my brand is me!! This is where I get stoked up in the morning.  Add me to your linkedIn and we can continue this conversation in private

Comment by Daniel J Smith on December 16, 2010 at 3:15pm

another day then, Thanks

Comment by Paul Alfred on December 16, 2010 at 6:09pm

Daniel I think Robert prefers not to improve or use all the tools at his disposal ... Hey to each his own .. Why would I train a team to use only one set of tools to be successful .. I need to sign up to Robert's class on non-continuos process improvement- perhaps I can learn something...  Amazing ...

Comment by Daniel J Smith on December 17, 2010 at 10:35am

Thanks, Paul; The industry is constantly evolving and we, as the professionals which we are, should embrace it and try to adapt our varied approaches to match the "new rules" or the "new tools"

Comment by Daniel J Smith on December 17, 2010 at 12:54pm

ABC= Always Be Closing; by any means or via all tools possible

Comment by Daniel J Smith on December 17, 2010 at 1:09pm

Bad comparison because it proves the point: age old tools will always be needed; but improvements can only make the experience better.  For those with "no legs" of course the clicker is easier. Everyday should provide challenges and new learning experiences--including new ways to accomplish old tasks

Comment by Daniel J Smith on December 17, 2010 at 1:21pm

Possibly, but I take referrals wherever and whenever available if it means twitter, or Recruiting Blogs--so be it; I've met new people from outside my comfort zone and received new opinions on what I am involved with. No such thing as a bad opinion as it, like people is unique everytime it is shared

Comment by Daniel J Smith on December 17, 2010 at 1:49pm

I mentioned about the lack of e-mail.  Some people just need time to learn about new sources.

With LinkedIn, I even invested in a playbook: Using LinkedIn by Patrice-Anne Rutledge. The guide is multi-media and easy to follow for anyone unsure.  All your companies are listed, why aren't you? Just curious TDJS

Comment by Paul Alfred on December 17, 2010 at 1:55pm

So Robert you are my accountant now ... You need to read my blog perhaps again on how I use LinkedIn:  http://www.recruitingblogs.com/profiles/blogs/linkedin-its-unorthod...   and I can attribute 20% of Revenues from use of LinkedIn ... That number might have increased over the last 6 months,...  But I have been plugged in from the beginning ...

 

Look every tool has a best use ... You need to find them and utilize them ... I have, in conjunction with Old School Headhunting ...

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