Here is our weekly feature in which we share the top articles we enjoyed from the past week about recruitment marketing. This week we’ll be talking about a new category in recruiting technology, ways to prevent bad hires in 2011, workforce flexibility, 2011 hiring predictions, treating employees well, 20 useful Twitter blog posts and why social media is now a mass medium.

Here are the articles our that interested us this week (in no particular order), enjoy!:

Recruiting Battle Chaos by Bill Kutik (@BillKutik)

Great piece by Bill discussing a new category forming in Recruitment Marketing technology.  Recruiting companies need to to master a whole new variety of recruiting channels to be successful.

Looking to 2011: 4 Better Ways to Stay on Track and Avoid Bad Hires... by Brent Rassmussen (@TLNT_com)

Some great insights on the cost of bad hires and some steps you can take to avoid them.

2011 Employee Engagment: Why Workforce Flexibility Will Matter by Pam Lassiter (@PamLassiter)

Workforce Flexibility is becoming a bigger benefit in recruiting every day and this article provides some great tips on what works for other companies.  I love the Deloitte example.

Predictions are for Hiring Improvement in 2011 by John Zappe (@ERE_net)

Some great trends that hiring is going to increase in the next year.  Always exciting news.

Go Above and Beyond for Employees by Marisa Keegan (@MarisaKeegan)

Great example of how treating employees well can be a great opportunity to engage and gain loyalty from your employees.

Top 20 Most Useful Twitter Blog Posts for 2010 by Neal Schaffer (@NealSchaffer)

Nice list of some really insightful articles on how to use Twitter most effectively.

4 Signs Social Media is Now a Mass Medium by Augie Ray (@AugieRay)

More proof on why entering the fray of social media is a smart decision for your company and brand.

Hope you enjoy the list.  If you have any articles I should add to the list feel free to add them to the comments or send me an email at chris@smashfly.com or follow us on Twitter @smashfly.

Originally posted on the SmashFly Recruitment Marketing Blog.

About the Author: Chris is the Marketing Analyst for SmashFly Technologies, the creators of the first Recruitment Marketing Platform which enables companies to easily distribute and most importantly measure the performance of their job ads. The platform also provides Recruitment CRM, Mobile Recruiting, Resume Sourcing, Web Commercials and Social Recruiting functions.