Last year we pushed SourceCon into management and they finally decided to go this way. In March this year Capgemini India Recruitment
leadership team attended the conference and were impressed enough to
send us this year. In fact, I wasn’t the original choice to go for this
year’s conference – it was my fate and strong will which brought me
through here. Me, my executive sourcing crime partner Sachin Borde and
our India Recruitment Head – Satyajit Iyer flew to NY on preceding
weekend. Interestingly – it was our first visit to USA. While we did
some sightseeing – I was very much looking forward to Washington DC. We
arrived in Washington DC on Sunday night and were ready for our first
day @ SourceCon.
After some spying around in the area we finally reached International Spy Museum where SC was organized. While at reception I met Scott and
Michael Nataro. It was great to see all these guys whom I have only saw
on internet. We got our stuff and went in. It was such an amazing sight
with so many familiar faces and interesting community inside. Eric was
already setting up a stage for a great conference ahead. While I would
love to give a running commentary – it would be more feasible to
highlight flashing points in the conference.
I’ve been following Boolean Black Belt for 2 years now and Glenn’s sharp insights into Boolean techniques and LinkedIn always made sure
that I am updated with new comings. His 5 levels of talent mining was an
excellent set up to further course of action where he spoke about very
basic though important / creative ways of conceptual deep searching. He
took us from “Title Search” to “Finding a wrong guy to find a right guy”
very easily. A good sourcer needs more of a deep mindset to sourcing
than anything else. He also introduced us to Human Capital Intelligence.
This is where this conference was different than previous one. We
started with basics of internet searching, and then social media last
time and this SourceCon spoke about CRI and Human Capital Data
Intelligence. This is where sourcing 3.0 will lead all of us. He
provided a very powerful insight to intelligence part of sourcing. He
also admitted though that though this will be more of a scientific way
of sourcing – “ARTS” factor will always be there as non-separated human
element.
Shally’s presentations have always been most-awaited and he did not disappoint us. He carried on where Glen left. He spoke about competitive
intelligence side of sourcing. I can relate to this very easily as
being in Corporate Recruitment we are always asked to provide such
information. We also have special sourcers who carry this out in
detailed manner for our competitors. The focus of presentation was to
gain competitive advantage to source very specific information about
specific companies. His sourcing toolbox also opened various new (at
least for me!) sites like Yauba, follow finder, usernamecheck, knowem,
maltego etc. He also gave few smart tips to google few of information
like using phrase such as “Walmart sucks”. It’s amazing as to by using
these terms you can have a great data of your competitor. It’s there
available easily yet not very simple!!! That’s what fun in sourcing
is!!!
Tim is one of those very few sourcing leaders who have understood a global sourcing concept and implemented it successfully for various
companies. He along with Chris presented Hewitt’s way of Sourcing. Tim
spoke about an entire process of identifying, training and utilizing his
India based sourcing team to create a global recruitment model. He
answered few of very inquisitive questions from audience regarding
managing remote / offshore teams along with managing different cultural
aspects. His Delhi based team now supports international recruitment
including non-Eng speaking continents like LatAm. Interestingly Chris
also spoke about mistakes they made in the process and how this was an
entire learning experience for them. Kudos to Chris for bringing out
these points out in open for everyone to take away. Tim also showcased
Hewitt’s Social Media strategy. Interestingly he mentioned that they
never post jobs on Social Networking but attracts right traffic to
engage them. I specifically liked his Alumni concept – engaging old
connections to make new ones. Impressive!!!
This was first time for Shannon to make a public appearance but her presentation was a smooth affair. People would have never realized if
she would not have been so candid. Shannon spoke about managing a huge
data / tools / links for a successful sourcing professional. You tend to
get lost in flood of new tools but Shannon effectively shown usage of
Google Docs to manage this data in real-time. She also opened her
sourcing toolbox with some interesting nuggets such as FireFox Add-ons,
Yahoo Pipes, Rollyo, Aardvark, zuula.com and thousands of others. I’m
sure it will take me some time to digest all of these. You may not use
all of these at once – but you need every possible tool with you for
right time and right search.
It was time for AIRS to occupy the centre stage. Gary is a national Trainer for AIRS – An RightThing Company. He represented AIRS in
SourceCon which was a natural collaboration as AIRS was one of the very
first online sourcing training companies. Gary ran us through concepts
like RSS Feed, some new tricks, using bookmarks, Google Custom Search
Engine in detail, Google Reader etc. These were simple though very
important tricks for sourcer to effectively manage large data with
innovation. His Google CSE presentation was specially well-received.
This came as a fresh air after lunch. Maureen made sure that audience is “listening” to her phone calls . She presented her concept in very light and delightful manner. It
started with live example of telephone sourcing video by her colleague
Pam and then she took the concept further. Her message was very clear –
be honest and straightforward if we have to get information. Treat
gatekeepers’ well and build a relationship with them. Be smart and
innovative in your approach. And never ever give up!!! With proven
concept that not all information is on internet – she re-introduced a
old school concept of picking up telephone for headhunting. She also
re-iterated that rusing is not necessary to get information. It was
great refreshers for everyone – giving message go back to your basics!!!
Great show Maureen and Pam.
It was a big miss for people who left early that day; as SourceCon preserved their Ace-Card for the very last presentation. A tech gig –
Michael delivered a superb presentation about how technology and
sourcing can do wonders together. He spoke about his own creations @
Accenture for twitting their jobs, explained Yahoo Pipes in great detail
etc. He started from Google Docs, Live Forms, Dlvrt.it and surprised
audience with his ability to automate sourcing to new heights. I am sure
half of his techniques were total bouncers (over the head) for
attendees but he was kind enough to share their details as crash-course
in his presentation. It was just awesome to see what great things
technology can offer and excellence you can create by your own
innovation. Michael ended SC with very high note. Kudos to organizers
for keeping the interest till the last minute.
The other presenters were also equally effective to present their own topics. However, for me above were highlights of the conference.
A special mention has to be for Eric to keep the entire conference engaging and interactive. Also to Amybeth and entire ERE team for superb
conference arrangements and speakers. However, I have to mention that I
missed meeting Jim Stroud, Reitesh Nair, Jeremy L, and Suzy Tonini to
whom I regard very highly in sourcing world. Unfortunately I missed the
reception as I caught a high-fever that evening but recovered fully to
attend day-2. I could not meet Tim and Shally as they left early. It was
great fun to meet everyone else and make new friends. This was a
high-energy conference with a power to change sourcing perspective for
future.
I believe conference like this has a great power to unite people of same interest i.e. Sourcing to create an excellence model. To move this
further – it would be great if SourceCon can be a global phenomenon.
Sometimes by nature sourcers and introverts and they need a little push
to become next Glenns and Shallys. Our Capgemini group represented Asia
this time and will continue to do that in coming conferences. I’m sure
in coming times we will see more variety in terms of concepts,
geography, people of varied backgrounds etc on this platform.
For me – I have taken back lot of new things, new people / relationships with me. Now I will have a greater responsibility of using
this information and continuing innovation in sourcing for Capgemini.
For me Sourcing is a continuous journey with extremely interesting
twists, turns, hidden nuggets, technology and above all a mindset. By
organizing this event at Spy Museum it also throws a hidden message
about what sourcing is. I’m hoping to come back here next year with
loads more expectations.
Competitive / Talent Intelligence are Mantra for now….
Sarang Brahme
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