I found a great video on YouTube by Susan Ireland, author of The Complete Idiot’s Guide to the Perfect Resume. In this video, Susan discusses why you need an objective on the top of your resume. I agree that it’s important for you to have a good one (see my post 7 Tips For a Great Resume). There are several reasons:

1. It lets the reader know what you want, instead of implying that you need help finding a spot. It’s a weak approach that won’t serve you well anywhere in the process, including salary negotiations.

2. It tells the reader which department head needs to have your resume, so that it gets to the appropriate place. (Are you interested in laboratory sales, clinical diagnostics sales, pathology sales, imaging sales, biotech sales, cellular/molecular products sales, hospital equipment sales, medical equipment sales, surgical supply sales, medical device sales, or pharmaceutical sales?)

3. It tells the reader what level of responsibility you’d like to hold in your next job.

4. It tells the reader how to interpret the rest of your information. It’s the supporting piece for your marketing document.

You can learn more from Susan Ireland at www.SusanIreland.com.